My limit depends on the bag and it's materials. That said, I can't imagine spending more than $10,000 on a bag and that would only be after my kids' college was fully paid for, all of my retirement accounts were completely maxed out, I'd donated a ton to charity and I could find absolutely nothing else to invest money in. There are way to many hungry kids in the world to allow myself to spend huge amount of money without thinking twice about it.