Chanel-girl, what type of discount did you receive on your watch? How did you negotiate?
It is a good negotiating strategy to pit different AD's against each other with the discount but Rolex is SUPER STRICT about discounted these days, they can lose their authorization from Rolex if they are caught discounting. My AD told me that they aren't able to openly discount as they used it to be. However, they still do have to be competive and want to make the sale so if your persistant it wil probably work in your favor. Also, the more expensive the Rolex is they are able to give slightly more of a discount since they don't sell as many as the less pricey styles. I think 11% is a pretty good discount, which style did they give you that amount? I don't know if they will do 20%, that is pretty rare but go to different ADs in your area and be persistant and see what they will do...