I'm still bumped about the price increase. The yke is still 220 euros and I believe the price has not gone up. I'm assuming the Dix is one if not the most popular style and they just tried to increase their margins.
On the one hand I'm thinking 60 euros is not much but on the other hand that's almost a week of groceries in Europe.
I know that LV and Chanel have increased their prices by way more but Polene is simply a totaly different target group.
Mansur Gavriel used to be considered entry luxury and then they had a price increase after a price increase. Now they are running a sale on their existing sale. Too be honest, I do not really consider MG entry luxury any more. Let's hope this doesn't happen to Polene and they don't lose touch with their target group.
Polenes prices were always at a sweet spot where people would buy multiple colours in their favourite style, now this seems a little crazy. I'm sure that Polenes sales number are great but only time will tell if they will be able to keep those customers with their new pricing strategy.
On the one hand I'm thinking 60 euros is not much but on the other hand that's almost a week of groceries in Europe.
I know that LV and Chanel have increased their prices by way more but Polene is simply a totaly different target group.
Mansur Gavriel used to be considered entry luxury and then they had a price increase after a price increase. Now they are running a sale on their existing sale. Too be honest, I do not really consider MG entry luxury any more. Let's hope this doesn't happen to Polene and they don't lose touch with their target group.
Polenes prices were always at a sweet spot where people would buy multiple colours in their favourite style, now this seems a little crazy. I'm sure that Polenes sales number are great but only time will tell if they will be able to keep those customers with their new pricing strategy.