I don't own any Chanel bags but I think their main styles have come a long way in the general fashion consciousness from grandma style bags, if they ever were there. Somebody more Chanel savvy can probably chime in on this. To me they're pretty much ageless classics now, like the CC flap and the Reissue.I think Chanel cranks out extreme designs cuz they can, and for notoriety and free publicity, but their bread and butter is with grandma style bags.