answers to AUTHENTICITY questions!!!

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AUTHENTICITY QUESTIONS IN A NUTSHELL

Since the Search feature has been down more than it's been up lately, I'm going to post a few of my previous posts in one place to make them easier to find.

"I thought it was a rule that..."

There are very few hard and fast rules when it comes to Coaches, no matter what those Ebay Guides and other internet sites say. Every "rule" has a least one exception, and the only thing that really helps is experience and having a few genuine items from an impeccable source like a Coach store to use for comparison. Not all bags will have the same creed spacing, the same hangtag grommet, or any other details unless they were made at the same plant in the same month.

What's true on Coaches today isn't necessarily true on Coaches from a few years ago or older. Coach didn't start using metal grommets on their hangtags as a regular thing until somewhere around '03 going by the catalogs I have. Brass hangtags on a bag don't always mean it's fake.

About things like where the underscores and dashes and gaps are supposed to be in the creeds - there was no exact standard up until the last few years - every plant started out with it's own dies and templates, and it's perfectly normal for them to be different. Some Ebay posters can even tell what country a "classic" bag was made in by the creed font and format and the spacing of the serial number digits. So don't read too much into it if an earlier bag, say before 2004, has a creed that's a bit different, although someone here should still take a look at it to be sure.

Don't depend on "rules", Coach changes the rules as they go, and for every rule except maybe one or two there's an exception or at least a disagreement.

......

COACH SERIAL NUMBERS, REAL AND FAKE

There's a list at the Ebay Purses Forum with some of the most commonly used fake serial numbers, it's worth printing out before it disappears again:
http://forums.ebay.com/db2/thread.jspa?threadID=1000685987&start=0

Serial numbers were introduced in the mid 70s, and every bag had its own unique serial number. These early serial numbers had 3 digits followed by 4 digits (101-9090). This changed to 4 digits followed by 3 digits in the late 80s (1010-909). In 1994 letters were introduced into serial numbers. The middle number in the first set of 3 digits indicates the year of manufacture (A7B-9990) = 1997. The serial numbers were usually hand-stamped and they used a small press with rotating wheels that they could advance to the next number in the series. Often numbers would be a bit uneven and a lot of times you can even see a horizontal spacer line or the edge of the next or previous number in the series.

(There are some early to mid 70's bags that have the Coach Creed and an obviously glued-on serial mark that was added to the bag after it was manufactured. You can see that the serial number was applied to a leather strip and then placed under the Coach Creed in these early purses. Sometimes the strip with the number would come lose or fall off leaving just a strip of bare leather where the number should be.)

The 7-number serials were phased out in 1994, and replaced with an alphanumeric serial which had three digits representing the factory, year and season, and after the hyphen, the four digit code for the bag model. For example K4M-5130 would be a Station Bag (5130), made in 1994 (the number 4, in the first set). The K & M are factory and manufacturing codes. So every single Station Bag made in 1994 in that particular factory could have the identical serial number. And some popular bags were made in more than one factory so the same style number could have different prefixes on different bags.

Coach did NOT add the fourth digit in the serial prefix until it was necessary to prevent year repetition, in 2004.

The pattern goes like this: J4J = 1994, J5J = 1995, etc... then J0J = 2000, J1J = 2001, J2J = 2002, J3J = 2003, but then they go to four digits J04J = 2004, J05J = 2005, etc... So a bag made in 1996 would have a prefix of x6x-, but one made in 2006 would show x06x-.

In 2005 and 2006 even more codes were added although the year code is still in the same place in the sequence. Bags made just for the Factory Stores will now often have the letter F before the style number. Some bags such as the 2006 Legacy line can have as many as ten digits in the serial number, five on either side of the hyphen, and current bags made for the Factory Stores can have as many as eleven digits. For one year in 2005 some style numbers began to include letters as well as numbers until Coach decided to expand the style number to five digits.

......

ADVICE FOR INEXPERIENCED EBAY BUYERS

Everything sold on Ebay is supposed to be genuine but that doesn't mean it is. And someone who's knowingly selling fake bags, wallets, keychains, whatever, is always going to claim his are genuine - if someone's already selling fakes, do you think they'd hesitate for one single second to claim that their items are Genuine or Authentic? In fact, the more a seller emphasises those words in his listings, the more sure I am that the items are probably fakes.

PLEASE don't expect every seller on Ebay to be honest and to tell the truth about their merchandise! The dishonest ones lie about authenticity, condition, where they got it (the fakes are often "gifts" from moms, sisters, friends, bosses (!), ex-husbands, ex-boyfriends, the Easter Bunny or the Man In The Moon). The stories some of these crooks can tell about where they got their wonderful beautiful "rare" bags could win a Nobel Prize for creative writing.

Sellers will steal photos from Coach's website or from other Ebay sellers (both are illegal AND against Ebay's rules, BTW), will deliberately take tiny or out of focus photos to hide flaws or details that might show the item is fake, or take a picture of a real bag and then send a fake instead. Don't EVER depend on what someone says in their listing. Let the posters here take a look at it and tell you if the item is real and if the seller can be trusted.

Just to give everyone an idea of the extent of the problem - probably 5 to 10 percent of the Coach purses on Ebay are fakes, the numbers get much higher with popular and easy to fake bags like the Signature Stripes, Carlys, and most of the newer Signature styles. But EVERY bag probably has been faked including current and classic leather bags.

Accessories like wristlets, scarves, and even iPod cases can be faked. But the biggest danger in buying a fake is with Coach wallets and keychains. At least ninety percent are probably counterfeit. Please, NEVER buy any of those on Ebay (and never buy them at all on any other auction site or from any internet "wholesaler") without asking here first. Never NEVER buy a wallet from a seller who seems to have an unlimited supply - that's the most common sign that the items are fake. And 100 percent Positive Feedback doesn't prove that someone's items are genuine either.

Remember the Rules To Bid By:

Sellers can LIE.
Photos can be STOLEN.
Feedback can be FAKED.
If something looks too good to be true - IT IS.

Ebay demands that all name brand items be authentic, so any seller who knows they're selling fakes is simply going to lie and use "authentic" in the listing whether it is or not. I never pay attention to whether a seller says something's authentic or not unless a seller uses the word only in certain listings and they're obviously mixing real and fake and are trying to cover their butts by leaving the word out of the fake listings. The only things that prove authenticity are the details of the item itself, the provenance of the photos (whether they were really taken by the seller and show the actual item being sold) and the seller's history of Current and Completed listings and a study of their Feedback through Ebay and Toolhaus. I don't agree at all with some Ebay "buying Guides" I've seen that tell potential buyers to watch for and only bid on auctions that use the word "authentic", because every fake I've ever reported has that word in the listing somewhere. Anyone who believes a "guide" that gives that kind of advice has been seriously misled.

Rule Number One of the Rules To Bid By says that "SELLERS CAN LIE". In fact, it seems that the more a seller howls that their items are "AUTHENTIC !!!" the more likely they are to be fake. The crooks who make their living selling fakes are career criminals who would lie to their kids, their mothers, their grandmothers, and the Pope himself if it meant making a few extra dollars.

Ebay can be a very dangerous place for an inexperienced buyer trying to find any kind of designer name. Almost every brand sold in any store has been counterfeited.
 
Part 2

BUYING COACH WALLETS ON EBAY


You have to pay attention to these danger signs especially with wallets:

Low # of feedbacks and/or new Ebay seller - may be a previously banned seller under a new ID. And don't just look at the seller's Feedback, look at ALL his Current and Completed listings too.

Sells only wallets (or keychains, or whatever), especially multiples of the same styles - Coach DOES NOT sell Wholesale, or to buying clubs, other internet sites, Chinese wholesalers, KNOWN OR SUSPECTED EBAY SELLERS, or at purse parties,

Sells any of these commonly faked styles - 6K13 (Hamptons Sig Checkbook) 6K10, leather and fabric Ergos, checkbook wallets in bright colors or fabrics other than the classic Signature pattern and colors. Also sells multiple copies of the same wallets.

Starts listings at much less than 50 percent of the retail price or has BIN prices less than 60 percent of retail. No one can buy new GENUINE Checkbook wallets or anything else that lists for over 200 dollars on Coach's website at a price that allows them to sell them for 100, 90, 70 or even 50 dollars. The only wallets you'll find for half the retail price are fakes. Yes, maybe you'll find ONE exception - but don't count on it.


Wallets, even Coaches, are incredibly easy to fake and to make look good in photographs, but none will ever have the solidness, quality and construction of the real thing. Don't EVER think that because a wallet looks like the photos at Coach's site, it must be genuine. Even the experts can't say for sure most of the time without actually holding it.

Coach experts will also look for things that shouldn't be there, and no, I'm not going to explain that because that's just helping the counterfeiters. Sorry.

NEVER buy a wallet on Ebay unless the posters here or at Ebay's Purses Forum have looked at the wallets and the seller. Even 100 percent perfect Feedback means absolutely NOTHING when applied to wallets, buyers either don't know what a real Coach looks like and feels like, or don't care as long as they can buy them cheap.


The posters at the Authenticate This Forum can answer any questions anyone has about what I've posted.
http://forum.purseblog.com/coach-shopping/authenticate-this-coach-214855.html
 
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As a *bayer since 1998, the rules that both protect buyers and sellers have changed. Much of the recent rules have changed regarding the sake of buyers who find themselves involved in transactions with sellers who are not truthful and to protect them from that. My advice below is from my personal experiences, as well as years of being on the *bay discussion boards and other's worse-for-wear past purchases.

That said, it is beneficial to protect yourself besides the tools provided by auction sites like *bay and others. Use methods for your purchases that allow you the ability to get your $ back in the case you find that the item you purchased never arrived or arrived not as described. Be it a protected purchase company who handles internet transaction, or other, make sure you protect yourself first before you engage on any site or online auction house.

If you choose to buy from such sites as *bay, some find it best to pay with a credit card (or even a pre-paid credit card can offer some of the same features) no matter the type of payment method/company used. Keep all documentation, pictures, and be sure of your rights extended on whatever site you used. Reacting to quickly to a situation that your item hasn't arrived yet can land you in a slippery situation that can easily be used to a sellers advantage. Please realize that not all sellers are out to rip someone off, but the hope is that as rules change that they will continue to make those type of situations harder to occur as they might previously had been.

Be clear about your rights, with *bay, you can sometimes find limits based on payment method used when needing to get money back for a transaction gone bad. Same thing can be said if you file 'item not received' might limit your choices if item is sent and then 'significantly not as described' later on, as you can only file one grievance per auction. Sometimes people have had packages arrive with delivery conf. but it's empty, or full of rocks. If you have to return something, deliv. conf. hasn't always stood up to the requirements of sites like p@ypal, but signature conf. hasn't always proved anything either (and hasn't always supported a buyers claim for return either).

There are no guarentees, but with using the board for authenticity like Hyacinth said, you can use tools available to you to help limit the chances you engage in when you look at potential purchases.

Just my 2 cents...
 
One more for the files:

"Can you tell us how you know that a Coach is fake?"

I want to emphasize that there are NO one or two or even ten "pointers" that prove a bag is genuine, but there are dozens that prove it's fake. Every feature or detail that Coach or any other manufacturer can put on their bags or wallets can be put on fakes by professional counterfeiters just as easily, even the "bulls-eye" outlet stamps. What a maker can make, a faker can fake.

We look for MISTAKES, not "authenticity proofs". The strongest pointer that a bag is genuine is usually the seller of the bag - there are some on Ebay who are so well-trusted that some of us would buy a bag from them with one photograph - or even none. But even experienced pros can sometimes be fooled, so we're still careful when we're looking at their items for someone else. And there are some things like wallets, keychains, or commonly faked bags like Carlys, Signature Stripes, Gallery Totes, etc, where we assume that if just one of a certain seller's items shows signs of a fake, everything they're selling is probably fake too.

We usually don't go into too many details about why we know something's fake unless it's obvious, like the C pattern not being aligned or a bag having the wrong serial number. These boards are public, and anyone including the sellers, distributors and makers of counterfeits can and do read them. Just a year or two ago Coach bags with messed-up C patterns and plastic wrap on the straps were all over Ebay and ridiculously easy to spot, but as the fakes industry found out why their junk was being spotted so easily they changed their methods. C's now usually line up correctly, and how many sellers are still dumb enough to leave the plastic on the handles?

The fakes-selling industry also has their own forums - VERY private and well-hidden - where any information we let slip is circulated and passed up in the chain to distributors and manufacturers, so the less we say, the better. There have been quite a few fakes sellers "outed" right here at tPF and they try to infiltrate the more private forums too, in order to learn what mistakes we're spotting so they can either correct them or be sure that when they take their auction photos they make sure NOT to photograph areas on a bag, wallet or keychain that would show it to be fake. That's why a lot of fakes sellers avoid showing pics of things like the hardware, the creed patch, the hangtag, etc. and why we won't recommend anyone bid on an item with bad or incomplete photos.

There are no simple "guides" and very few "rules" - the only way to learn how to tell fake from real is by first learning the product - learn everything you can about what makes a Coach item, and not just the current line in the stores. You can't spot fakes until you know what the genuine items look like unless the fakes have really obvious mistakes. And don't depend on the Drilldown! It's easy to make a fake, especially a wallet, that will look exactly like Coach's photograph. Drilldown photos sometimes have incorrect details too.

Never depend on one or two Ebay guides or some e-guide that you downloaded from an Ebay seller (most people selling those downloadable guides are also known to have sold fakes, BTW). There are a few very good Ebay guides but even those have to be updated regularly as Coach makes changes in the details of things like hardware and serial numbers. Way too many Ebay "guides" are worse than useless, especially any that claim that if a bag has such-and-such a feature, like YKK zippers, that proves it's genuine - BULLPOOP! There are no "proofs" or "authenticity Rules" that prove anything is genuine. Something is probably genuine only if and when no one can find anything in the auction photos, seller history or their own personal experience that shows it to be fake, and even then that's not proof.

Sorry to be so long-winded, but it's a complicated subject and there aren't any simple answers.
 
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Dustbags come in two main looks. The outlet bag is white with red lettering, while the full-price one is brown with red lettering. Both say “COACH est. 1941” and have a red drawstring. (It is notable that the outlet bags are much thinner than the ones you get at a full-price store). There are special edition dustbags out there for certain bags, but they do NOT look cheap.

I bought a Hampton Signature Medium Carryall at Macy's and the dustbag is brown but the lettering and the drawstring are both light brown/cream. This is probably just a new style right? And also, I was trying to look for my bag in the drilldown but I couldn't get it to show up. The number is M0771-12297. Help, pls! :confused1:
 
I bought a Hampton Signature Medium Carryall at Macy's and the dustbag is brown but the lettering and the drawstring are both light brown/cream. This is probably just a new style right? And also, I was trying to look for my bag in the drilldown but I couldn't get it to show up. The number is M0771-12297. Help, pls! :confused1:

The newer bags from the full-price stores are a sort of silky brown fabric with cream lettering. Some very new bags have also been white.

Bags made specifically for department stores or for the Coach Factory stores usually don't appear in the drilldown - in fact, many current or recently discontinued bags don't either. The drilldown only shows about 60 to 70 percent of current bags and almost none of the older styles, so don't depend on it. And don't worry about a bag purchased from an authorized department store either, although "switches" have been known to happen. Places like Marshall's and TJMaxx aren't nearly as careful about someone who buys a real designer bag and then returns a fake for a refund as Macys or Dillards or Nordstroms.
 
The 10483's have the C's lined up correctly on whatever side of the bag Coach considers the front, but the C's on the back don't follow the rule. If you look at the most trusted sellers on Ebay, theirs are the same way. It seems like a stupid decision by Coach, but that's the way it is. It makes it even more important to have someone else look at the bag before you bid.

OMG that's why the back looked messed up and i doubted the seller although the bag looked authentic except for the back now i know why :(
I was going to bid on that but the back pictures made me think again so i just ignored it although i'm dying to get this bag in this same color
http://www.coach.com/assets/product_images/drilldown1/10483_d1.jpg
I even got hte wristlet just to remind me of how much i love it and would like to get one in the near furute!!

thanx for the info :)
 
Some Drilldown Basics:

NOT EVERY BAG OR ACCESSORY WILL BE IN THE DRILLDOWN !!!

Don't go into a purple panic if a style number doesn't show up! Only about 60 percent of recent styles will come up on the DD. Items usually WON'T show up if:

They were just released

They were made exclusively for a department store like Macy's, Norstroms, Dillards, etc

They were made for the Japanese market

They were made just for the outlets

They were made for the boutiques but just discontinued and sent to the outlets

They are more than 3 or 4 years old. Also bags made before 1994 don't have their style numbers included in the serial number and can't be looked up on the DD.

Don't depend on the DD, sometimes Coach changes minor details along the way and the final product may be slightly different than the photo. That's why it's SO important to have a Coach specialist actually look at anything you're thinking of bidding on. Just because something looks like the DD photo, THAT DOESN'T PROVE IT'S GENUINE. (See my previous comments on wallets.)

Also, not every Signature item will have the C's in exactly the same pattern or place as on the DD photo so don't panic if there's a difference. The drilldown is just a guide, not the ultimate word on what the real item should look like.

Different colors in the same style won't have different style numbers. The only exceptions are the recent bags that come in both regular Signature C colors and Denim, the Denim ones usually have a different number. But items with the same style number should have the same fabric and the same size Cs if they're Signature items. A bag with large Cs won't have the same style or serial number as one with the Mini-Sig Cs, and a bag that's all leather in the DD won't have the same number as one made of fabric.

Again, ask questions at the Authenticate This Forum BEFORE YOU BID, NOT AFTER.
Here's the link:
http://forum.purseblog.com/coach-shopping/authenticate-this-coach-302470.html
 
(note: if there is something i missed, or that needs to be elaborated on, please correct me!)

Alright, I figured we could use a thread to condense our knowledge of how to determine a fake.

First, NO style is exempt from being faked. Please don’t assume that, just because it is a new style, that it cannot be faked.

Second, as a generality, all-leather bags are not faked. They just are not cost efficient for the fakers. And you can usually tell real leather and the fake stuff when it’s on the entire bag (as opposed to trims, etc).


Now the little details…for signature.

The signature c’s are ALWAYS symmetrical. If there is a seam down the middle of the bag, each side is an exact mirror image of the other side. *there is a SMALL exception for the mini signature pieces, but that is only a small difference.
The symmetry is usually the most reliable way to determine a fake signature bag.
authentic:
coach133.jpg


fake:
fake1.jpg


The double c’s should touch, making what looks like a broken infinity sign. (it ends up being, basically, every other set of c’s).
authentic:
coach139.jpg


The c’s have a little “hook” to them. If they’re all completely a curve, it’s fake. (this goes for mini signature as well).

The signature is NEVER crooked or slanting. (I think there was one exception to this, that I know of, where it was at an angle…I think it was a holiday bag?)

If you are looking at a signature stripe piece, the part below the stripe should continue the part that was cut off above. (so if you take away the stripe, the two parts will fit together as a perfect c).
authentic: Coach - SIGNATURE STRIPE REVERSIBLE TOTE


Other stuff…

Check coach.com or the drilldown for pictures of how the bags are supposed to look. Familiarize yourself with authentic bags.

It’s difficult to tell in auctions, but the hardware is NOT cheap and light. It is substantial and has weight to it. The hardware is usually stamped, but that varies with each bag.

When looking at patchwork bags, there is NO variation. If there is supposed to be a pink patch by the handle, it is ALWAYS supposed to be there. They are not individual patchworks.

Hangtags match the leather on the bag (ie, no vachetta and a red hangtag). Just having a hangtag is NOT proof of authenticity. These are very easy to swipe…and you can easily get replacements from coach.
authentic:
coach134.jpg


There are some bags that do not have leather hangtags, but are metal. These are NOT cheap feeling, either. It isn’t enough to determine authenticity by just looking at a hangtag.
authentic:
coach143.jpg


The stitching is even and neat. Coach does NOT make sloppy bags with uneven stitching or send out sloppily made bags.

Dustbags come in two main looks. The outlet bag is white with red lettering, while the full-price one is brown with red lettering. Both say “COACH est. 1941” and have a red drawstring. (It is notable that the outlet bags are much thinner than the ones you get at a full-price store). There are special edition dustbags out there for certain bags, but they do NOT look cheap.
authentic:
coach142.jpg



All BAGS have a serial number. Smaller items, like wristlets, do not. the creed is never crooked and the words are always spaced evenly.
authentic:
coach135.jpg


authentic:
coach137.jpg


Signature bags do NOT have signature linings.

Coach does indeed have outlets (bags purchased there will have factory tags- and, usually, the bullseye stamp on the creed or somewhere else). These are NOT seconds- they are the same quality as full-price stores. If a seller is claiming to sell seconds, or that they were purchased wholesale, it's a 99.9% chance they are fake.

Factory stores do sell bags that are occasionally a bit “beat up” (like floor models), but these are at a greater discount. As a whole, these are not available often.


The auction itself…

If you are looking on ioffer, just assume it's fake. While there ARE authentic bags there, the fakes outnumber them BIG TIME!

Look at the price. Is it a BIN for less than $100 on a brand new bag? Chances are it’s fake (or someone is pretty desperate for money, but that’s doubtful!)

Is it a “one day only” auction? Chances are it’s a fake.

How is the sellers feedback? Do they have negatives for selling fakes?

How are the pictures? If they are blurry, not detailed, or stock pictures, be cautious. Ask the seller for additional, clear pictures- if they do not respond, it’s best to stay away.

Are there large quantities of the bag/wallet/key fob available? Coach (full-price and factory) usually limit quantities- so the chance of a seller having 40 of the same bag is pretty unlikely.

As always, if you are not sure, PLEASE post in our AUTHENTICATE THIS! sticky at the top of the page. Better to be safe than sorry!!!

hi, i'm nwe to this forum and i have diffficulty using it. i would like to seek your help in authenticating a coach which i bought from a seller who claims to have bought it from the factory outlet. could you contac**PLEASE post your question in the AUTHENTICATE THIS thread!and its not a good idea to post your personal email on the internet for ALL to see!******** so tahat i can email you the pics? thanks alot
 
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There's mention of a "drilldown" where can I access this to check a Creed Code? (sorry new to coach as over in Scotland where we don't have any outlets but have seen a bag I love on Ebay that I'd like to check:tup:).
 
There's mention of a "drilldown" where can I access this to check a Creed Code? (sorry new to coach as over in Scotland where we don't have any outlets but have seen a bag I love on Ebay that I'd like to check:tup:).

As I said in my above posts, just because a number comes up in the drilldown doesn't mean it's real. And if it DOESN'T come up, that doesn't mean it's fake either.

Questions about individual bags or specific auctions should be posted in the Authenticate This thread. Please don't bid on any Ebay item before the members of that forum can check it over. :nogood:
 
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