TPF may earn a commission from merchant affiliate
links, including eBay, Amazon, and others
The only reason I'm asking is because I return with receipts ALL the time. The SA's encourage me to buy both of the bags I'm debating between and bring back the one I don't want. (B/c if I wait and don't buy it, chances are it wont be there when I come back for it.) So their policy is ridiculous.
I'd tell them to stuff that letter where the sun doesn't shine. Then pay cash at the outlet and refuse to give your name, or buy from department stores. Coach-branded stores/outlets/boutiques aren't the ONLY places to acquire the product from. This thing with their letters and their over-inflated opinions of themselves is BS.
I'm going to sound crazy, but here I go :weird: Since Coach is cracking the whip on resellers now more so than before, what if corporate is providing some incentive for stores to report resellers? I'm sure there's bonuses and incentives for stores that have high selling rates (i.e. flagship stores), so why not incentives for reporting resellers too?
Which then leads to my next crazy thought. Resellers inflate sales, so even though they're trying to "catch" resellers now, they actually still really like them, because they make the store look profitable. So, in order to keep profits high, they're not going to necessarily report the high-volume buyers (i.e. the real resellers). At the same time, maybe stores have to report X amount of resellers to meet some sort of quota for corporate. If that's the case, wouldn't stores report the "in-between" people (i.e. people who buy a fair amount, but nothing compared to the real resellers, so they are meeting both quotas for corporate - having high sales, and also meeting their reporting duties)
I told you I'm crazy! But I keep thinking about it, and that's the best theory I can come up with since a lot of legit buyers seem to be getting the letter!![]()
I actually think the restrictions are a result of the recession, and not necessarily an indicator that the recession is over. Many resellers/ex-resellers on here have said that they were a reseller because they their family only had one-income for awhile, or that they were trying to make extra cash while in school, or that they didn't have a job. Others sold for the fun of it. Of course, there are probably a million reasons why people resell, but mainly because it is profitable or they wouldn't be doing it. And, it's a sure option for those who do not have a job right now or need extra cash because of the recession. Yes, you would need money to fund buying them from the outlet first, but turnover is pretty quick. But, all that's just my opinion
Coach is trying to preserve it's name by limiting resellers. If Coach is so accessible to everyone, the value of the brand goes down. For instance, LV never goes on sale, and it does not have an outlet. There was an article done about the recession and how these brand names are fairing and LV refuses to go on sale or any other "tactics" because they are committed to keeping their high-status brand name. LV bags are actually destroyed if they're not sold. They rather destroy the bags than sell it for cheaper! Coach on the other hand, has sales, and outlets set up to sell bags from previous seasons, which is why they are fairing pretty well as a company financially, however, the resellers are probably making their reputation as a whole go down. They're trying to protect the name, while also maintaining their profits.
Another random point, people seem to think that all the resellers are the ones on ebay. The real hard-core resellers don't sell on ebay. They sell on those japanese/asian websites - they have so much Coach products that it's like an actual Coach store. And, I know that they are real authentic Coach products from the outlet, not replicas. Coach is expensive overseas, and people overseas are crazy about Coach, so those prices are marked up much higher than ebay.
I can 2nd how expensive things are in Japan. When I go to the offbase Coach store and "outlet" things are like 2-3 times retail in the USA. Its insane. But like a desperate addict I pay the price, and then feel kind of sick afterwards lol