I have heard rumours that these crackdowns are because Instagram types are buying lots of items, photographing it for social media, and returning it. Not fair to the companies at all, and I understand why they are pushing back.
Here is an article on this phenomenon:
https://econsultancy.com/asos-new-returns-policy-ecommerce-ask-the-experts/
Terrible thing for people to do...
Here is an article on this phenomenon:
https://econsultancy.com/asos-new-returns-policy-ecommerce-ask-the-experts/
It also appears that social media is fuelling this new returns culture. A 2018 Barclaycard study delved into the ‘snap and send back phenomenon’, revealing that almost one in ten consumers admit to buying clothes so they can post photos of themselves wearing a new outfit on social media, and then returning it to get their money back.
Terrible thing for people to do...