Resellers getting Chanel items first and selling for premium

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I am a personal shopper working for a large department store (I am employed by the store in other words and don't sell to anyone privately only existing clients of myself and the store) and I really dont understand HOW one person can get multiples of the same thing to sell on.
Whenever one of my clients wants to buy a Chanel item I have to give the Chanel department my clients name, email, address etc so that they can then clear them to purchase it by checking their profile.
In fact one client was not allowed to buy a bag she really really wanted because she had purchased a bag the month before (same style different size..same colour) I KNOW she is not a reseller but wanted one bag for day use and the smaller version to take to dinner
I'm based in the UK and I dont know if Chanel is tougher here but the only way I can think of the resellers getting multiple sought after bags is if they have several people all acquiring bags for them under different profiles.
That said even with a superb relationship with my in-store Chanel team and many clients who purchase RTW as well as accessories I often have to disappoint my clients by not being able to get them items like the caramel 19 bag (I have 3 clients all wanting it) despite their excellent profile as Chanel customers because there were so few sent to the store in the first place
 
There‘s another thing I noticed lately on luxury social media, especially on youtube.
The content creators tend to buy a bag, do an unboxing followed by a review/what fits/modelling videos only to follow up with something like „not what I imagined, I‘m probably going to return it“. Which is their right of course, but those are the same people that would NEVER buy a return. There‘s nothing crazy wrong with it but I have noticed it more and more lately and sometimes it just rubs me the wrong way, especially during covid. Am I being overly sensitive?
Also, I‘ve seen a video of a content creator that bought two hard to get bags because they knew they were popular and said they got them for their subscribers but would be selling at a premium. That person wasn‘t a reseller. Ugh that just rubbed me sooo wrong. Like why would you sell the bags to your supporters at a premium?
I 100% agree. You're not being overly sensitive at all! I've stopped watching these people on YouTube - don't do a video if you're going to return the bag. It's essentially "borrowing" the bag from Chanel for free to create content that'll make $$. And you're spot on - these very same individuals would never ever purchase a returned bag.
 
The reseller dilemma is nothing new. We have seen it on the Hermes forum. Unless there is a fake involved do you really think Chanel, Hermes, LV or whatever brand really gives a hoot? Corporations, which is what we are talking about, only care about their profit, their bottom line. An item is sold, the buyer can do whatever they want and whether that is resell it, rip it up, burn it, it is theirs to do whatever they want with the item. It is that plain and simple. This is capitalism, whatever the market will bear.

I will add that for years and years Chanel has played the game of raising prices to mimic Hermes while their quality declined. From the sound of this thread Chanel is aiming to become as difficult to acquire as a Kelly or birkin. There will always be those that will spend, spend, spend just to be offered one. It really is off putting this game and given there is no shortage of pre owned purses on the market, I do not understand why anyone would roll the dice, spending thousands in the hopes of maybe being offered a chance to buy a purse. If this is Chanel’s game plan, then things will get worse. We have heard stories of SAs taking cash “gifts” as well. I do not know how rampant that is but it has been reported.
 
@Timelesslikeaudrey has 4 bags! This is insane! 4 genuine customers lost their chance of buying this bag ! Sadd !!

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It says "we" - perhaps this person sells them on behalf of other people who then consign it with her? Just a possibility, I have no idea, but it makes better sense than one person purchasing 4 bags in the same color. Like someone else in the thread also said, it could be totally fake, like maybe some resellers just have 1 but say they have more to create a price war/frenzy over it and make them look like they have access to hot colors and items. Unless they can post all 4 together :smile:
 
It says "we" - perhaps this person sells them on behalf of other people who then consign it with her? Just a possibility, I have no idea, but it makes better sense than one person purchasing 4 bags in the same color. Like someone else in the thread also said, it could be totally fake, like maybe some resellers just have 1 but say they have more to create a price war/frenzy over it and make them look like they have access to hot colors and items. Unless they can post all 4 together :smile:

I think they work in groups - a few people have alluded to it. I'm sure she has associates in other cities/countries buying on her behalf. I don't know how Chanel can trace these people further down the sourcing chain - for all we know they are just seen as excellent customers in Chanel CRM even though they assist the resellers. The best route is to probably continue to get their IGs shut down, which appears to have happened recently to some high profile resellers. While they might be able to easily regroup with some of their main clients I'm sure it will take some time to rebuild the huge followings some of them have.
 
There‘s another thing I noticed lately on luxury social media, especially on youtube.
The content creators tend to buy a bag, do an unboxing followed by a review/what fits/modelling videos only to follow up with something like „not what I imagined, I‘m probably going to return it“. Which is their right of course, but those are the same people that would NEVER buy a return. There‘s nothing crazy wrong with it but I have noticed it more and more lately and sometimes it just rubs me the wrong way, especially during covid. Am I being overly sensitive?
Also, I‘ve seen a video of a content creator that bought two hard to get bags because they knew they were popular and said they got them for their subscribers but would be selling at a premium. That person wasn‘t a reseller. Ugh that just rubbed me sooo wrong. Like why would you sell the bags to your supporters at a premium?

ugh this makes me so mad! how are they even allowed to buy 2?! and yeah why charged supporters a premium for a bag?? aren't they making money from YT because of their supporters.. they should actually give it away to them!
 
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It says "we" - perhaps this person sells them on behalf of other people who then consign it with her? Just a possibility, I have no idea, but it makes better sense than one person purchasing 4 bags in the same color. Like someone else in the thread also said, it could be totally fake, like maybe some resellers just have 1 but say they have more to create a price war/frenzy over it and make them look like they have access to hot colors and items. Unless they can post all 4 together :smile:
Chanel has restriction these days on bag purchases - 2 bags per 60 days .
So these resellers have to partner with few others and spilt commission.

end of the day it is all about selling and making money!
 
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These use to be selling so fast from resellers. I wonder if all the people willing to pay their exorbitant prices have been exhausted. It will be interesting to see if their prices come down or if they ultimately just return them to boutiques if they still can. Even better...having to sell at a loss! I can dream :smile:

The SA I spoke with says there are limits to purchases per month (2 bags and 2 small leather goods). So resellers either have a bunch of friends helping them buy or lots of different department store purchases? Not sure how Chanel will fix this, but having an unwanted middleman is not good for anyone except the middleman. It’s interesting to see the Instagram resellers thread. Consignment is great, but I’m not interested in perpetuating the cycle of resellers buying tons of inventory and marking them up to even more premium prices than Chanel already is at. I feel like certain resellers seems to get a pass on the blame since they aren’t full time and only do it because they love Chanel. Frankly, we all love Chanel which is why we stalk this forum. Most people here have an idea of what would resale for higher, but they don’t do it. Just buy what you want to keep. Until then, there’s always next season and another caramel. I’ll just wait.
I agree, there is always a unicorn coming and Chanel might not do exact same color but they bring out variations and never know we might like next variation better
 
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ugh this makes me so mad! how are they even allowed to buy 2?! and yeah why charged supporters a premium for a bag?? aren't they making money from YT because of their supporters.. they should actually give it away to them!
IIRC they were two different bags from LV, not Chanel. It wasn‘t a big channel so I doubt they make a huge amount of money from youtube, but still, doesn‘t make a difference to me. Especially with smaller channels I feel like the sense of loyalty is bigger and the feel more personal. Idk maybe I‘m reading too much into it lol
 
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