I think it’s worth noting that this crazy ban from Chanel themselves on limiting purchases is largely in part due to resellers. I think we can all agree that this was not the norm before and suddenly, as the reseller market became lucrative in the middle of a pandemic, Chanel is saying you can’t buy more than 1 bag in any given period of time or 2 of the same style. That doesn’t seem right - if this were just regular buyers walking in, or even VVIP, wouldn’t their priority be to sell when they, as a private business, have likely suffered major losses from the potential lack of luxury spending (if nothing else, from mandated closures)? I don’t think the mindset that VVIP buyers should just...buy stuff they don’t even want to make a quick buck. So even if that is the excuse or what is actually happening, that’s not cool either. That’s likely a part of why this weird embargo I’d happening from Chanel.
Additionally, I don’t care if resellers try to spin it like some sob story for “stay at home moms looking to make a little money”. Frankly I am going to say that if you are able to be a stay at home mom, many times you are privileged to be able to do so. I think being able to be a stay at home parent Is really amazing and quite a gift, but not everyone lives in an environment that allows for that or a partner that can financially help support them do that. There are many ways in which one can continue to make income if they do desire that is far less nefarious than hoarding “unicorn bags” and still be present for their children. I am not a (stay at home) parent myself but many of my friends are, and when they want to make some extra money they rely on a variety of options. I am also not speaking from a purely US centric mindset as everywhere is different and I do have several friends in Asia/LatAm in this position. Alas, I don’t mean to offend anyone, but this is a strong concern of mine that this is an excuse I have seen time and again. It leaves a bad taste in my mouth.
Lastly, why would anybody want or need a middle man?? Chanel sells directly to consumers from their boutiques and through department stores. If I want a “middle man” I would shop with a department store where I can at least get points and possible discounts/gift cards from my purchase. That is the only way to buy that’s a middle man, in my opinion.