As is the case for most luxury brands/ designers, items are produced in limited quantity to create demand and reinforce the fact that items are not being produced in quantities they once were (as is the case for
Coach) so it is by design that items sell out at the time of release or in some cases before the release (same for the Snoopy collection). HOWEVER, working with your preferred sales associate gets you around this because they can let you know when products are coming out, products that they think you'd be interested in, and they can place that order for you prior to product(s) being posted online.