And I'll give you three guesses why - the first two guesses don't count.
In almost all situations where you see that oversized letter "o" in "No" with that extra-long underline, the bag is going to be fake. Not only is the font wrong, but the serial number is a half-mile away from the creed stamp, the stamping is much too deep, the Coach name and logo much too big, the creed words so badly stamped that they're almost unreadable, the ends of the strap badly finished off, the overstamping marks above the serial number digits not correct, AND the wording of the creed is completely wrong for the month and year codes in the serial number.
Oh, and the "piping" on the top edge of the outside pocket is wrong - the stitching is in almost the center of the piping instaead of at the bottom, and the piping itself should be rounded out, not flat. The two rows of stitching on the "keeper" for the pointy end of the strap aren't in the right place either.
Please report.
The "new" wording was already in use in the C plant creeds at least three months before that POS was supposedly made. Here's proof: