I honestly can't remember how I got into Coach, but I love the designs. Most of the bags are modern but simple and classic. Some of the higher end bags are just plain fugly. I wouldn't pay $50 for them. I used to crave an LV but I'm over that. There are a few Chanel bags I'd like to have, but I'd rather take that $1000 and buy a coach and save the rest for a house.