^ It's called negative brand association. And I will put my hand up and admit that seeing endless birkins carried by the Kardashians, various football Wags and reality tv "celebrities" put me off the birkin for a long time...In the EXACT same way that seeing birkins carried by every third woman walking down Madison Ave made me turn to OTHER Hermes bags. ALL these sightings collectively made me feel that Hermes birkins became celebrity "IT bags" and put me off birkins for sometime.
I totally agree with this!
Am beginning to fall in love with other understated bags tat H has instead of the extremely common B or K that everyone seems to be toting nowadays.
Also, there are people who have a decent "relationship" at a local H store because its NOT all about a b or a k but simply because we love the other stuff that H has. A perfect silk scarf, a silver ring, or just a simple shirt for the husband. So I am quite appalled when a friend told me that Hermes is "worthless" if she doesnt get a Birkin or Kelly because she's just not interested in all the other stuff n would pay premium to a reseller. Another friend tells me outright that she will buy from a reseller because she doesnt have the money to build a relationship but wants to own a birkin because everyone seems to have one these days.. :/
But oh well, different strokes for different folks.