I tried this after seeing my fave youtube guru rave about it forever. I was not a fan. I've been using Benefit's They're Real mascara and loved it. I tried this Armani Eyes to Kill and by the end of the day, my eyelashes were still black, but it didn't look like I was wearing any mascara that did anything besides make my eyelashes darker. The curl was gone, the volume was gone. I was very disappointed in it. So I had to return it. Still loving the Benefit's They're Real though.