I like it even better in person that I did from pics. I don't think it looks cutesy. Coach describes it as a "moody" floral, and I think that's a good way to describe it. I also think it being on a black background keeps it from looking dated.
I also read where it is a copy of a 1930s pattern so it is meant to read as vintage too!
"The floral version of the structured Page Crossbody is crafted in embossed leather overlaid with a digitized version of a 1930s print"