Christian Dior & Dior

[BTBF]

Does anyone know why Christian Dior is now goes as Dior only? Thanks.

 

[foxy_chao]

Unify branding efforts.

 

[maye]

I think is just for marketing purposes. They still use Christian Dior in their cloths.

 

[D & G rockstar]

my dustbag says Dior. ^^

 

[cs06]

I think the Christian Dior was licensed out a lot and they are trying to buy them all back and unify under Dior (as was mentioned before).

 

[Swanky]

I agree w/ someone. . . they still go by Christian Dior in their clothing, maybe it's an accessories label>{?}

 

[teenagemillionaire]

Its funny because some Dior boutiques have shopping bags that say Christian Dior and some say just Dior.

 

[Bagasms]

 

[BoyAboutTown]

the mens is called Dior Homme, yet all the neck tags/dustbags/boxes read Dior.

 

[mary77bgo]

In 2002 when I purchased my first dior logo pochette and matching belt, the paper bag and the dust bag were labeled Christian Dior. When I recently purchased a the new St. Germain belt in Rome last month, the bag and dust bag is labelled only Dior. I guess they are doing some "cleaning" in the company