Sentiment or lack of good will won't have anything to do with the timing of an increase - the rising price of gold globally will be what's driving it - gold prices are currently at record levels. Buying gold jewellery from anywhere will always need to factor in what the current global price of gold is and take that into account, Cartier is a business and like any other business has no choice but to increase its prices in order to continue doing business and meeting its own costs incurred making all those beautiful creations we so enjoy and appreciate.