I have a few Ferragamo bags that I like. Never been a huge fan of the Vara bow shoes, but I have a few other pairs of their shoes that I love. The Vara bows are popular in conservative work settings, which is fine and appropriate.
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I have a few Ferragamo bags that I like. Never been a huge fan of the Vara bow shoes, but I have a few other pairs of their shoes that I love. The Vara bows are popular in conservative work settings, which is fine and appropriate.
You're totally right with the advertising. It's more conservative and discreet. I think it stems partly from the fact that Ferragamo is proud of it's association with the old Hollywood glamour of the 1950's and the 1960's. I'm sure by now we are all aware with the fact that Marilyn Monroe, Audrey Hepburn, Sophia Loren etc wore Ferragamo's shoes.
It appears to me that Ferragamo group gift and loans their items exclusively and mostly to celebs and stylists that they deem "worthy". I'm glad of it because I feel like at least Ferragamo makes an effort of maintaining some kind of an appearance of integrity and "authenticity" of a luxury company when they partner up with groups of celebs, stylists and influencers (or brand ambassadors if you will). And if they work with "influencers" then it's with a select group of people they want to be associated with. I'm talking about the likes of Heart Evangelista, Caro Daur, Diet Prada duo and so on.
While I think gifting is an effective (and a cheaper way) of gaining exposure for recently launched products, I also think it cheapens the branding and results in less effort being made by both the company and the influencers. Specifically, it may result in low quality content. It irks me when influencers appear with a recently launched handbag within the same time frame with the same half-hearted efforts to style the bag.
I am personally glad that Ferragamo group has not hopped onto the bandwagon of social media influencer thingy. At least not as aggressively as many of it's counterparts have. It's possible that it might hurt the group in the long run. It's possible that it has affected the group already... Time will tell.
I think it is the difference between those who buy for trend and the latest it thing, or those of us who want a nice style and great quality for a long time, something that doesn't date as easily and isn't attention grabbing (I prefer to wear shoes, not have the shoes and bag wear me).
I am somewhat new to Ferragamo since I made my first purchase from them (bags) within the last year or so. Both my bags are excellent quality and beautifully made -- very happy with them!
I agreeI am casual most of the time and definitely would not want the shoes and the bags to overwhelm me. To be honest I don't like to think too much on what I have to wear. My black Vara shoes has been my footwear staple since 2014. They are easy to maintain and has held up nicely over the years. They look unassuming and dressy enough to be worn on all formal occasions, weddings and more dressier parties.
I agree and I am glad to hear that the quality is goodI think Ferragamo has good selection of bags and shoes in great staple neutrals in excellent price points. I do wish that they would produce more pieces in silver hardware though.
I think Gigi Hadid was carrying an ostrich Studio bag quite a bit and Angelina Jolie was carrying a black studio bag as well. I think the Ferragamo is underrated because it’s quiet luxury, not flashy, “notice me” luxury.I think Ferragamo is underrated because it is more conservative and its designs didn't evolve with the times. They are good quality and nice but you have to keep up with the trends too. Even with the endorsers that they get, they are more conservative. I am thinking if they got a Kardashian (I am not saying they should.....I am only saying IF they did) or some pop or hip-hop artist that is highly visible and recognizable especially by the younger generation, then the brand would be more noticeable and be more obvious to the general public.
Personally, I adore the Studio, so congrats!!! Which color did you select?I’ve been wondering too why Ferragamo does not get the attention/hype of some of the other brands. I just bought my first Studio bag & it is Gorgeous with a capital G! The leather, the attention to color & detail - it’s a real stunner!
Maybe because Ferragamo bags are not all over social media & big influencers? Because they don’t have an ‘it’ bag like the Saint Laurent Loulou? I don’t know. Personally, I like that they are under the radar. It means prices have not gotten ridiculous & items are actually available.