Hi girls, this is my first time posting but I have been following the DVF adventures in this thread for a long time. I made a sad discovery about DVF today. On Sunday, I went to my local Nordstorm Rack in New York City and saw a whole rack of DVF wrap dresses. I was very excited to see the Abigail Ikat Batik dress in my size, as the DVF website ran out of sizes. However, the material wasn't silk - it was 93% viscose and 7% spandex. Upon further inspection, all of the wrap dresses there were viscose and spandex! The crazy part was it had the DVF hologram and the list prices were identical to what a silk wrap should cost. I later emailed Nordstorm to tell them that I thought their dresses were fake.
Today, my friend emailed me to tell me about the DVF Rue La La sale. Again, all of the dresses were viscose and rayon. They had the cork jungle, the leo mini chain pink. I emailed DVF to let them know and they just responded to me with the names of legitimate DVF retailers.
I did some googling and found this about Flash website:
A. The dirty little secret of flash-sale sites is that brands now make cheaper products directly for the sites. Youre not actually getting inventory Saks couldnt sell, and its not 80 percent off. Theyre selling items that are cheaply made and cheaply priced, things Saks would never consider carrying. But these sites convince people theyre getting a deal, which attracts customers. So we have a harder time with customer acquisition. Its harder for people to discover us.
Nordstorm rack is associated with HauteLook, a flash website. It's all making sense and I'm really sad that DVF would cheapen their brand and issue cheaper quality dresses. It's one thing if it was different prints, but these are the exact same prints they issue at cost. It's leaving such a bad taste in my mouth.
Today, my friend emailed me to tell me about the DVF Rue La La sale. Again, all of the dresses were viscose and rayon. They had the cork jungle, the leo mini chain pink. I emailed DVF to let them know and they just responded to me with the names of legitimate DVF retailers.
I did some googling and found this about Flash website:
A. The dirty little secret of flash-sale sites is that brands now make cheaper products directly for the sites. Youre not actually getting inventory Saks couldnt sell, and its not 80 percent off. Theyre selling items that are cheaply made and cheaply priced, things Saks would never consider carrying. But these sites convince people theyre getting a deal, which attracts customers. So we have a harder time with customer acquisition. Its harder for people to discover us.
Nordstorm rack is associated with HauteLook, a flash website. It's all making sense and I'm really sad that DVF would cheapen their brand and issue cheaper quality dresses. It's one thing if it was different prints, but these are the exact same prints they issue at cost. It's leaving such a bad taste in my mouth.