Personally no I wouldn't do it. I would get in too much trouble with it.
I don't have a Macys realy close to me and if i did i don't think I'd shop there much because there prices are a bit too high.
I'll stick with my Bon Ton card, I get the extra 20% off anytime with my assoc. discount. LOL
I plan on canceling it right after I make my purchase at Macys (if i can get one and IF it's good on Coach).