Coach's Three Tiered Structure
- Thread starter amateurjeweler
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They do at SAS but when they dont sell they send to outlets. They dont want outdated bags with new bags
Absolutely! Like SAS, where they have the sale bags in the boutiques. That would work too.
Likely because they need to feed their cash cows.. ie; Factory stores.
I never understood why they come out with a style and make it in an insane number of colors all at once. Why not come out with 5 or 6 colors and then come out with some more the next season, and so on? Actually keep a style around for more than a season.
I don't see Coach going away from outlets anytime soon. In their financial reports at the end of 2014, factory/outlet sales accounted for over 70% of their overall revenues, up from 40% just ten years prior to that. They are EXTREMELY dependent on that money coming in so I don't know they have the cash flow to fund shutting down the majority of their sales pipeline. It just wouldn't be good business. They could work a long term strategy but I'm not sure they can pull it off. I have loved Coach and carried it for 20 years but it has gone through several identity crises the last several years and I think they have ventured away from some of what has made them successful. I root for them but I'm worried.
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I'll buy a Rogue when it gets down to $150 and not a hot minute before that.....!!!!!
Lol [emoji23][emoji23] [emoji23]!
I'm rarely seeing good deletes at outlets. I don't even think our region got swaggers or ace satchels.
I am OK with the sales, providing that it is done within reason. I think 4-6 months is a fair amount of time to purchase a bag you love and feel like you've got some use out of it. In the alternative, I would not wait for a bag I could afford and will like and use, so I just buy FP.
Just because a particular designer does not go on sale (LV, Chanel) does not guarantee exclusivity or a good investment. Pretty much all of them have a terrible re-sale value. LV canvas is better than others, but still be prepared to loose at least 20-30% on a brand new never worn bag. So in the context of Coach, it's the same as buying a bag FP and having it go on sale, except Coach bags cost less than other PD on average, so you may not be loosing upper hundreds to thousands of dollars. I bought a black swagger during the winter sale and honestly it was not discounted THAT much..about 25%.
I am OK with the sales, providing that it is done within reason. I think 4-6 months is a fair amount of time to purchase a bag you love and feel like you've got some use out of it. In the alternative, I would not wait for a bag I could afford and will like and use, so I just buy FP.
Just because a particular designer does not go on sale (LV, Chanel) does not guarantee exclusivity or a good investment. Pretty much all of them have a terrible re-sale value. LV canvas is better than others, but still be prepared to loose at least 20-30% on a brand new never worn bag. So in the context of Coach, it's the same as buying a bag FP and having it go on sale, except Coach bags cost less than other PD on average, so you may not be loosing upper hundreds to thousands of dollars. I bought a black swagger during the winter sale and honestly it was not discounted THAT much..about 25%.
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Couldn't agree more.
well, omg. That totally defines the factory stores as their bread and butter, i knew it was the 'cash cow' i just didn't know to what extent.