Coach may be going Insane...

[gr8onteej]

They have the rabbit mask in the window display at one of the flagship stores by me. Personally, I didn't care for it. However it wouldn't stop me from going into the store.

 

[jenn805]

Coach be insane for a longggggg time. Wow. Just what I was gonna say any not buying mask but buyin the bags instead. They could have Superwoman the model. I dont care!!! Just care about the bags.

+1 I agree, I just want to see the bags

 

[putmeincoach73]

Take a look at the coach website....Wild Things......

There is a film there, kinda like...I don't know how to characterize it. Except one thing for sure, it makes me love the new Brooklyn even more.

Let me know what you think....

Trying to distract us from the high prices.

 

[crystal-d]

I think it's cool 😁

 

[abwd]

I saw this yesterday on twitter and frankly, thought it was bizarre. Looks like a campaign for people who are costumed characters or sports mascots for a living! I fully expect the oriole bird mascot to be sporting a Coach cross body at the next game I attend.

Building a luxury brand? I just don't see it.

 

[crazyforcoach09]

I think it's cool 😁

 

[crazyforcoach09]

I think it is doing what its suppose to do. Draw attention.

 

[CharliLuvsCoach]

I give them credit for taking risk. It does set them apart and kinda punch up the Coach image. I watched the film three times and showed my DH (who really didn't get it

But i do want that Brooklyn......

Definitely have to give them credit for that. And it is an eye-catching campaign, which would be the point. The Brooklyn is definitely a nice-looking bag. Don't forget to post pics when you get one!!

 

[ponytail]

I find it disturbing--I dislike masks or anything that covers the face. Actually, kinda creeped me out! ( but I'm weird like that! lol)

 

[lsufan02]

I find it disturbing--I dislike masks or anything that covers the face. Actually, kinda creeped me out! ( but I'm weird like that! lol)

I have the same issue with things covering the face. The video is creepy. It makes me think of those people, what do they call them? Furries? I saw something on the news a long time ago. Yeah, well now they can carry Coach bags to match their furry suits.

 

[ildera5]

I find it disturbing--I dislike masks or anything that covers the face. Actually, kinda creeped me out! ( but I'm weird like that! lol)

I thought it was just me! I just saw the picture on the Web site and I freaked! I didn't even want to attempt the video .

 

[snoflinga]

I lol-ed. It looks ridiculous, but at least they got some shots of the bags in there. Still not as ridiculous as this video from Hermès: https://www.youtube.com/watch?v=Fo0GQ5zlk5M So luxe and aspirational

 

[lirioblanco]

I lol-ed. It looks ridiculous, but at least they got some shots of the bags in there. Still not as ridiculous as this video from Hermès: https://www.youtube.com/watch?v=Fo0GQ5zlk5M So luxe and aspirational

OH.. my... lord... I ..

 

[Jesssh]

I lol-ed. It looks ridiculous, but at least they got some shots of the bags in there. Still not as ridiculous as this video from Hermès: https://www.youtube.com/watch?v=Fo0GQ5zlk5M So luxe and aspirational

That video has no comments.

I feel like both videos are riddles. What could they mean? I haven't found any press on the Coach one yet, but I didn't look beyond the first page of google results.

All I could think of was the book.

Maybe target demographics?

 

[abwd]

I lol-ed. It looks ridiculous, but at least they got some shots of the bags in there. Still not as ridiculous as this video from Hermès: https://www.youtube.com/watch?v=Fo0GQ5zlk5M So luxe and aspirational

Holy crap on toast!! WTH??? I work with creative outside the box people and this is freakish even for my standards (which are incredible low on the freakish scale)!!!