^^^^
Your perspective on the importance of each bit of the watch is v.interesting but I have a slightly different take on it

:
Rolex Cartier
Own movement: in 1901 in 1997
From Rolex own catalogue: ‘When Hans Wisdorf created the name Rolex in
1908.’ The company itself (Wilsdorf & Davis) was created in
1905. As for Cartier, it has never made its own in-house movement (OK it has such as the one in Tank à Vis but very few) but if you count the fact that Edmond Jaeger (later of Jaeger Lecoultre fame) made exclusive movements for Cartier including the one in the 1904 Santos then one can say that Cartier has its own movement before Rolex was even started!
Model: Oyster ( water-proof 100m.) Pasha(30m.)
That is true. But then the deepest I ever went was snorkeling so both are overkill for me, LOL.
Case : Simple, Classic, & Perfect compicated, Acceptable
That is also true.
Accuracy: Acceptable Acceptable
I agree and I would like to add that the Superlative Chronometer label is pure marketing. Most watches nowadays is at Chronometer level but don’t have it certified because it costs money.
Durability: Perfect (over 10 yrs' wearing then do ? maintenance & lubricate )
I like to follow instructions of maintenance every 5 years

because even if it is working properly, some bits such as the waterproof gasket will definitely wear out before then. The lubrication will also dry out by then and if you want to keep your watch for a long time this is not a good idea.
Case Back: Metal ( Durable ) Crystal-Sapphire ( Meaningless for regular Movement but fragile)
Is crystal back for regular movement really useless? In a sense, you are right that it is useless but it is another sign of quality to show that effort has been made with the movement itself. My husband’s basic 5296G Calatrava is definitely a regular watch and it has a sapphire back. Even the new Omega De Ville Co-axial is going to have a sapphire back and they are priced at the same range as Rolex with the same 100m water resistance which also shows that it is not fragile for people walking on the ground like us. I think the only reason why Rolex does not have one in a Datejust (obviously you can’t have it in a 300m Submariner) is because the movement is unfinished and it would be an embarrassment to show it off (per pic in post #15). The new
Inside plate-bevelling: No Yes (meaningless)
I
SO don’t agree with this, LOL. Because if I say that bevelling adds no value then I would have to accept at the same time that Patek (with lots of it) is no different to a Rolex! It is an important part of workmanship that cheap watches don’t have!
Rolex can't be compared to F.P.Journe ( price over millions-dollars N.T. is common).
Am I right to say N.T.$ is New Taiwan$? But I agree that Rolex can’t be compared to Journe or Dufour because the most complicated Rolex watch is the Daytona which is hardly complicated but at the same time this precisely shows that Rolex is not the ultimate watch as the marketing would have public Joe/Joanna believe!
Crystal-Sapphire case Back is equipped for chronograph-collector or Connoisseur to see through the special,ultrafine and most complicated Movement.
Can I refer back to the point that Rolex movements are unrefined so they don’t have a sapphire back?
So every lady is going to ask me why am I not ‘cool’ with Rolex? I suppose it is because I have seen too many Rolex on not ‘cool’ people, LOL. Every time I see a crass, rude or pretentious, they always wear a Rolex! I perceive Rolex as nothing more than a show off object to say that you have made it when in fact you have only made it to primary school, LOL. BTW, I know that lots of nice people wears Rolexes including the ladies on this forum but this generalisation is allowed (by logic formulation) because all bad people wear Rolex is not equivalent to saying all Rolex wearers are bad.
As an apology for boring every lady here, I have this table to show you. I got it from someone can’t remember who – I don’t even know what is the criteria but I am guessing some weighted average price per watch sold – which shows where all the brands stand:
EDIT:
seahorse said:
I should not have bothered writing if I have seen this link, LOL. I highly second this article! I love these bits:
MYTH: Rolex are individually handmade watches--Most Rolex watches are mass-produced by highly efficient factory machines using a number of techniques pioneered and patented by Rolex. Rolex makes in the vicinity of 1,000,000 watches a year. They do have some very high end models and special editions that are handcrafted.
MYTH: A Rolex watch takes a year to make--While Rolex has claimed this in their advertising, they have never explained any tangible basis for this claim. This is meaningless advertising fluff to give the romantic illusion that there is a craftsman laboring over your watch for a year to bring it to perfection. This is intended to obscure the fact that they are really mass-produced.
If Rolex is not the only superior watch brand, why haven't I heard of these other watches?--In most cases, the general public knows only certain brands which were well publicized as the 'best of the best' and may be totally unaware of other equal or superior products that are available. If you asked the average person-on-the-street about watches, they would probably tell you the market starts with Timex and Casio, moves up to Seiko, then TAG, and reaches its epitome with Rolex...
...if you want to impress the general public, you buy names anyone will recognize--sometimes even without regard to outrageous premium prices or quality and features that are less than one would expect from their "leader of the pack" reputation.
But the true connoisseurs and aficionados buy what impresses *them*, which may often include brands that the general population would not even recognize.