Alexander Skarsgård

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#12,691
Maggiesview said:
Alex was cast at the very last minute because Garrett Hedlund dropped out just before filming was to start. At Berlinale in an interview Hedlund was mentioned Mcdonagh and his response was " He's a dick".
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Yep, we discussed Hedlund when Skars got into this. Pena was more careful on that front - he wouldn't mention his name, but you sensed his frustration with the situation because there had been a long conversation about his prep for "End of Watch" as a cop with Gyllenhaal and how he, Pena, personally spends time building his performance, so to switch horses didn't really help him. (Interesting actor side note, Pena also said he hires improv actors to run his lines when he does comedy scripts so that he knows where he wants to go off script in takes).

Also, when asked about Skars in another context, he said "my woman thinks he is super hot, so there you go"

And the other recasting of Theo James for Guy Pearce really doesn't work, but not surprising.
 
#12,692
Well.....this is interesting I guess in terms of a different take on marketing...

This is from the official LoT instagram:

QXMKxnx.png


Are they expecting this to go viral with gym junkies and paleo diet fiends? I mean, this is kind of bizarre, right?

And they haven't tagged it with any tags that might attract the attention of people who would actually do this IMO like #workout #fitness #diet - that kind of thing. They need to do that for this to be effective and reach the audience for #tarzanchallenge, because people aren't looking for the two tags they have on there right now.

This is PR basic 101 in social media. Get your tags right. Find your audience. 12yr olds know this.

My reaction was something like this

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#12,693
FreeSpirit71 said:
Well.....this is interesting I guess in terms of a different take on marketing...

This is from the official LoT instagram:

QXMKxnx.png


Are they expecting this to go viral with gym junkies and paleo diet fiends? I mean, this is kind of bizarre, right?

And they haven't tagged it with any tags that might attract the attention of people who would actually do this IMO like #workout #fitness #diet - that kind of thing. They need to do that for this to be effective and reach the audience for #tarzanchallenge, because people aren't looking for the two tags they have on there right now.

This is PR basic 101 in social media. Get your tags right. Find your audience. 12yr olds know this.
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Maybe it's somewhat a game for people to imagine what it's like to survive in the jungle (i.e. pretend to be Tarzan). It's probably for the unfit fans,, as well as those seeking fitness. We'll known better once it starts.
 
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#12,694
audiogirl said:
Maybe it's just a game for people to imagine what it's like to survive in the jungle (i.e. pretend to be Tarzan). It's probably for the fans, not fitness.
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Maybe, but it doesn't read that way to me. It looks like they want people to follow it, join in and instagram to that hashtag. If so, great - but they won't get people joining in if they don't promote it properly.
 
#12,695
Hey I reread it and then decided it might be for both. It hard to picture marketing it to fitness buffs. Yeah, Alex looks great, but so do fitness types.

It's actually hard to imagine the average fan being the least interested in a fitness challenge.
 
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#12,696
audiogirl said:
Hey I reread it and then decided it might be for both.
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True. It's just a personal gripe. SM is a part (albeit small) of my job and this just looks a little lazy to me, and a bit out of left field from the marketing I was expecting.

Edit: And I still think that if they had have added those hashtags along with a few others, they would get circulated quickly by any fitness peeps with the tiniest whisper of an ego looking to promote themselves on Insta.
 
#12,701
Kendalia said:
It's a little disappointing that they didn't film any of the movie in the jungle. If they had then they could talk about the hardships and the on location experience.
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I'm pretty sure that when they cut the budget the location shooting was one of the the first things to go, it's not cheap, even if they did it in Hawaii or Costa Rica, etc.


As for WB's fitness promo, not feeling it.
 
#12,705
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