Nice idea in theory, but my limited experience with this Is that the items are not even as well made or of as good material as their high street counterparts. One example that I recall is Lagerfeld for H&M years ago. I vastly preferred regular H&M. In fact, I’ve held onto a thin, sparkly H&M cardigan which is a precursor to brunello sparkly knits produced very season. And, I favor a cap sleeved button down top from Zara over similar Prada ones. One of my best made calf hair coats was manufactured by Banana Republic. I think I’ve owned it since before Wilkes Bashford in San Francisco went out of business (I don’t recall the date). I still have it. It’s held up better than a calf hair coat I bought at Dolce & Gabbana. Years ago, if I wanted a lesser priced item from a designer, I bought from a diffusion or bridge line, and I did like See by Chloe and Akris Punto. But, now, I would just as soon do without.
ETA: I really like designer collaboration Birkenstocks.
This!
Are we even allowed to say stuff like that? It feels highly heretical... And one gets the impression the pitch fork mob is going to irrupt any moment now.
I have bought pieces from H&M Premium that were better quality than their designer counterparts... Just saying...