Not to be offensive...but you're comparing a small brand to 2 brands that have established themselves in terms of marketing and size. Hermes isn't able to be bought everywhere and they're exclusive in terms of price in my opinion.
I mean sure, LV has their own mass produced bags as do Goyard.
But I do understand why people are moving away from LV, and
Gucci too in my opinion, just too many people have them and it's annoying - at least to me. Not to mention, some customer service and lack of maintaining the good quality over the years is a huge turn off to me.
Though as someone who works in retail, have people really found a brand that they love now? Or do they love this new brand because of exclusivity - since Goyard really isn't as well known as LV/H. Did they really love the Louis Vuitton designs they purchased in the past? Or did they think LV and Hermes were exclusive and status symbols in the past, that's why they loved the brand?