I emailed them to ask them about this and this was my response. I guess this is their new policy, but I find it misleading and to be poor customer service. I have had 2 issues with them this year and I really feel their customer service has gone downhill. I spend thousands of dollars there a year ($700 this week!), and it is frustrating when they quibble over small issues. When you combine that with higher prices and poor quality in some items, i am really going to have to see a change to continue shopping there.
Their response:
Thank you for reaching out.
That style was temporarily removed from the site, because it was ineligible for the FABFEB promotion offering 20% off your order of $150 or more. This style recently debuted and in low inventory, these styles are removed during promotions to allow other customer to purchase the items at full-price first. Promotions must be added at the time the order is placed and are not eligible on previously-placed orders. We are unable to apply any promotion to this item.
If there's anything else we can do to assist you, please don't hesitate to reach out to us. You can contact us 24 hours a day at 1.800.562.0258, or simply reply to this email.