Hermes Skincare & Makeup

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My SA is cringing at all of this but says that H is going to have to focus more on margins to compete with other houses out there (& says H desperately needs new innovation, cohesion and edge) so bringing in makeup will attract the smaller ticket buyers & casual walk-ins. He joked that the lipsticks are the first of a wave of attempts for H to get past its Kardashian phase. Should be interesting nonetheless, and luxury is struggling right now across the board so this might make sense for them. I like Pierre Hardy and have some amazing boots & shoes from several seasons, but just for me I am not a fan of this packaging. Looks like the seven magic mountains outside of Vegas. If the colors are legit and bold, I am all over it though!

I'm not sure that Hermes is struggling atm but they are having to keep tempt younger customers at the entry level end and hope that leads to brand loyalty and bigger things.

Luxury is only 'struggling' because this specialised market is saturated and soon they'll be no huge untapped 'developing world' countries that can give the growth figures the large companies have banked on for the last 30 years. There will have to be shrinkage in this sector.



I love the look of these lipsticks. I'd very pleased to take this out on the train and renew my lippy. Pierre Hardy is a great designer, I love my large Gallop ring he designed, the right person for the job. It feeds into H's more playful side and the market they are aiming at. They fit well with their Leather Treasures too. All my LTs are brown(s) so I'm hoping (OK dying) for that yellow/brown case. I'm sure they'll be crazy priced limited editions to come in terms of cases as well as lipsticks.

If others wanted a more uber-luxe, Ritzy appearance as well as experience, there are plenty out there all refillable: Charlotte Tilbury; Bond No9; Guerlain's Rouge G,; Le Rouge Bouche (you can have a bespoke case made and one of their leather cases is called 'Barenia'). Plenty of others too.
 
I think that’s key here. What will they produce that is not available at comparable quality for a much lower price? I hope they plan to really innovate! Will they enter the market at La Prairie prices?

And will this launch really bring a new slate of consumers? As someone with limited funds, I would rather save money and buy a scarf, pair of shoes, or an SLG that I can keep for years than spend money on expensive skincare that will be all used up within a couple of months.

This is exciting though, for the packaging alone! :biggrin:
Pardon me, but what is an SLG, fabuleux?
 
“We’ve always relied on the good sense and intelligence of our clients,” he says. There will be no Hermès “face of the season” or step-by-step inserts with line drawings. As Dumas puts it: “Lipstick is not a status symbol, nor a sign of submission to an order, but an affirmation of the self.”

Love this quote. Also looking to try that dusty pink in satin finish.
 
“We’ve always relied on the good sense and intelligence of our clients,” he says. There will be no Hermès “face of the season” or step-by-step inserts with line drawings. As Dumas puts it: “Lipstick is not a status symbol, nor a sign of submission to an order, but an affirmation of the self.”

Love this quote. Also looking to try that dusty pink in satin finish.
Yes, so do I.
 
My SA is cringing at all of this but says that H is going to have to focus more on margins to compete with other houses out there (& says H desperately needs new innovation, cohesion and edge) so bringing in makeup will attract the smaller ticket buyers & casual walk-ins. He joked that the lipsticks are the first of a wave of attempts for H to get past its Kardashian phase. Should be interesting nonetheless, and luxury is struggling right now across the board so this might make sense for them. I like Pierre Hardy and have some amazing boots & shoes from several seasons, but just for me I am not a fan of this packaging. Looks like the seven magic mountains outside of Vegas. If the colors are legit and bold, I am all over it though!

The cringing comment from your SA seems to be off to me but to each his own.
The SA's that I spoke with all rather all anxious about the lipsticks particularly because they make
a great gift & what a lovely surprise to open up your handbag & have this lipstick to reveal, especially if the
handbag or other item is a gift.
Interesting comment that you propose that you are not a fan of the packaging as it looks like the seven magic
mountains outside of Vegas. If the colors are legit & bold, I am all over it though!
I would think with all the H bags that you have recently shared on tPF, the lipstick would be a great compliment
to those bold & bright colors..
I'll bet you'll be the first in line to get your little hands on it.. LOL
 
The cringing comment from your SA seems to be off to me but to each his own.
The SA's that I spoke with all rather all anxious about the lipsticks particularly because they make
a great gift & what a lovely surprise to open up your handbag & have this lipstick to reveal, especially if the
handbag or other item is a gift.
Interesting comment that you propose that you are not a fan of the packaging as it looks like the seven magic
mountains outside of Vegas. If the colors are legit & bold, I am all over it though!
I would think with all the H bags that you have recently shared on tPF, the lipstick would be a great compliment
to those bold & bright colors..
I'll bet you'll be the first in line to get your little hands on it.. LOL
I might be later on if they come out with other stuff but I don't personally wear lipstick very often if ever (more of a lip gloss kind of gal). I was just passing on what he said, which doesn't necessarily represent MY opinion on all of it. I am not a color block or primary colors person so that's why I am just not a fan of the packaging, but it's irrelevant b/c the quality of the product is more what matters. I think they are just frustrated at that store b/c it's the first time in a decade that not one SA made their sales quota last quarter (and it's a high visibility store too). I am sure it's just shifting their perspective from what they know to maybe more single $65 sales to millennials (as someone mentioned above) or as he said, all the Kylie wannabes.

I love some of the amazing things I have gotten! But I am not even close to being Hermes' target market as I go more for McQueen & LV for RTW & almost entirely Loub for all my shoes (glam biker goth) so fierce loyalty to one brand won't ever be my wheelhouse. It would be hard to pry me away from Tom Ford for all my makeup - I love that stuff!! I do think that engaging a much younger demographic at entry price points to develop a connection with the brand is smart, and probably needed. I hope the launch does VERY well!
 
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