Coach Rebranding Begins: Now on Net-A-Porter

[flik]

Yes, I agree people were expecting the original leather I agree that the line did poorly. It never made sense to have the long term "classics" that are always on the Coach site, and then have the "new classics" with lighter leather. Another example of crazy Coach ideas.

I actually have "made in nyc" originals of the stewardess bag and the musette (an early precursor to the field bag) that I picked up on ebay over the years. I agree that the leather is very different than the net-a-porter reissues.

But, I have a reissued field bag and had a reissued stewardess (before I gave it away to a friend) and I liked the lighter leather too. It was not the same as the original bags but still was higher quality than the plastic thin crap that they are putting out on the Vevers bags.

In any case, my guess is that Coach has a deal with net-a-porter for a limited run of a few items and uses the site more for publicity than for sales.

Agreed! I have a mahogany stewardess & british tan city bag from the late 1980s. Even though I got them from the outlets, the leather is still outstanding. Not like the thin stuff of today.

 

[snoflinga]

The day that I pay $700 for a sweater is the day that I need locked in the looney bin. That's just me though; everyone's situation is different. $700 for a sweater to some ppl is nothing.

I'm a knitter and I'd only pay $700 for a sweater if it was handknit and was something intricate like fair isle or many cables, made of Merino wool. Machine knit intarsia in that pattern? Never

 

[lacey_stiletto]

Did anyone else get a promotional email from NAP? They are featuring the new Coach line. It will be interesting to see if this elevates the brand in some way. Of course, they do sell MK as well, but this does signal a specific shift in how they are doing things. Curious to see how it will be received...

http://www.net-a-porter.com/Shop/De...ter=&pn=1&npp=60&image_view=product&dScroll=0

That black trench is gorgeous. Of course, it's only $2800 plus change here. Just a week drop outa the wallet... )

 

[Riezky]

I must be the only one that actually wants that sweater from The Shining, haha. But yeah, that price tag...

 

[bluebellrose]

If this is Coach's new direction, then I think that I am done with Coach. Yes, there is the obvious ridiculousness, like that 700 dollar sweater with the rocket. But even the bags seem like they are over designed and just too much. One thing I have always appreciated about Coach is that the brand offers classic and functional bags. Sure, there are flashier options, but the company kept to its roots for a lot of years. I am a working professional and I can't see any of this suiting my lifestyle or style generally.

classic and functional are always timeless.