Could not have said it better....It is really a catch-22. A brand wants to be exclusive, yet it still wants to be WANTED....if a brand is barely known (NO ONE I KNOW RECOGNIZES THIS BRAND, NO ONE), then it is very difficult to create that "allure" of the "bag that I want, but can't have" I fell in love with this bag VERY VERY randomly. I was randomly googling "black leather bag", that was it...and fell apon a pic of the mini luggage....needless to say, my life started (or ended) with that moment. Otherwise, you can't see them in stores, and thus many women have no clue what they are even missing. So what would make them buy a bag for such much money, when to them Celine may still be a "no name"???
I have said before that I love the fact that my bag is not recognized, and that I dont see them everywhere. However, I alone am not enough (all of us on here are not enough) to keep a brand alive. They need to pull in a following. Celine has won me with PP genius, but J is right, did they get too big for their britches too soon???????