Celine price increase

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#46
I wonder if the periodic price increases are part of the brand strategy. LVMH gave the Céline reins to Phoebe Philo with the mandate that she had to attempt to elevate brand prestige and desirability for a given number of years. The prices had to start out low enough to get people interested in Céline in general, but the price increases would then build the brand's image as elite and prestigious. The plan apparently is that once Philo has fulfilled her job of elevating the brand's profile in such a way, LVMH will then start bringing out cheaper products that will allow a wider swathe of middle-class buyers to buy into the brand, boosting profits by riding on the back of an established image.

The only thing that doesn't make sense in the above scenario is the decline in quality people are reporting with the bags. The brand's prestige won't be bolstered if quality is obviously on a bit of a downhill run. :thinkin:
 
#47
armyofbirds said:
I wonder if the periodic price increases are part of the brand strategy. LVMH gave the Céline reins to Phoebe Philo with the mandate that she had to attempt to elevate brand prestige and desirability for a given number of years. The prices had to start out low enough to get people interested in Céline in general, but the price increases would then build the brand's image as elite and prestigious. The plan apparently is that once Philo has fulfilled her job of elevating the brand's profile in such a way, LVMH will then start bringing out cheaper products that will allow a wider swathe of middle-class buyers to buy into the brand, boosting profits by riding on the back of an established image.

The only thing that doesn't make sense in the above scenario is the decline in quality people are reporting with the bags. The brand's prestige won't be bolstered if quality is obviously on a bit of a downhill run. :thinkin:
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Right, and I totally understand prices going up over time - it makes sense. But this rate is absurd and it is going to turn people off from the brand. Everyone knows that prices go up, but this is just crazy.
 
#48
Just came back from my local Nordstrom, and has a look of the spring lookbook. The trapeze that is currently 1950 right now will be 2100 for the spring collection. :push:
I think this is really insane. After I get my hand on the trapeze i want, I think that will be the stop for me.
 
#50
yeah, i was told by KZ as well that the prices will increase by 20% by this 20 jan. I preordered a tricolour mini for $2300 in nov, and that came to a shock as well because I thought it was few hundred dollars cheaper than that, but I was told there had been a price increase. Another increase in less than 6 months is insane! At least chanel has been less blatant about this.Suffice to say I am done. Better bring my money somewhere else lol.
 
#51
sashimie said:
yeah, i was told by KZ as well that the prices will increase by 20% by this 20 jan. I preordered a tricolour mini for $2300 in nov, and that came to a shock as well because I thought it was few hundred dollars cheaper than that, but I was told there had been a price increase. Another increase in less than 6 months is insane! At least chanel has been less blatant about this.Suffice to say I am done. Better bring my money somewhere else lol.
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what???? it is totally insane:rtr::bagslap:
 
#53
The price last year April for mini is $1,650; and I got my mini in Dec for $2,000 which the price had increased in Nov; no idea it is going to increase another $300 again in Jan:(
Like what Chanel did for its classic; increased $600 last June and another $600 or $700 this Jan! Crazy!!!!
 
#54
With the price they are asking (soon) most of us can probably almost get 2 Balenciagas or 2 YSL bags with equal, if not better, quality.
I am so put off by Chanel and now Celine....is it just pure greed or what?
 
#55
kiwishopper said:
With the price they are asking (soon) most of us can probably almost get 2 Balenciagas or 2 YSL bags with equal, if not better, quality.
I am so put off by Chanel and now Celine....is it just pure greed or what?
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Could it be that they're just exploiting PP's genius with what she's done with Celine so far? "Strike when the iron's hot!"

I think it's come to a point where loyalty is to the designer, case in point PP and not the brand any more. Could be dangerous if she decides to leave Celine and go somewhere else. They need to consider that, especially if they're going to hit their loyal customers with price increase after price increase, and expect us to settle for lower quality items.

:nono::pout:
 
#56
ITA, the price is insane. Given my Celine love affair just began I think it's crazy that in 3mths the price jumped $300. Why did I not fall in love sooner. I actually love the bags and the quality. Felt better than paying as much for LV canvas. Maybe I have just get Micros at this point or none altogether as some of you ladies. I am all for profits but this feels more like greed. IMHO
 
#57
Posted this in Chitty Chat, thought should post it here for the topic :)

Having bought the very 1st Celine pebbled Orange Mini at $1350 a year ago, I am too astonished at the price increase. But I am in slight favor of the new materials and this is why:

The pebbled language had PL lining from the start; nothing changed except for the stiffer drummed leather which I really really appreciate. The smooth had always had leather lining, which they have kept to- but for a humid and hot country like Asia, An all leather bag means more moisture and the bag losing shape in the fastest time ever.

I do feel that the drummed leather is essential to avoid the total shape change like the pics that I have attached, which I feel no designer should allow that to happen.

I do however feel that the frequent and big price change is very unexpected and unwelcomed. But in defense of the workmanship VS workmanship of Bal (my RH Black city stocked came loose within a month) , LVs canvas (whose price range was the old Minis and Micros), I would still kinda gladly still pay for certain models.

Just my humble opinion :)

Pic of previous season Grainy Camel Mini
 

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#59
Though I have no idea how the new drummed leather will fare, it definitely feels way stiffer and I would feel that it will keep it's shape better.

The only all leather I have now is the doctors bag. The structured shape and body will prevent the slouchiness. The workmanship for this bag is just beyond :)
 
#60
I think you said it perfectly!! The new materials were chosen so the bags hold up better over time, which I think is important. So many designers do not consider this issue.

sarah7487 said:
Posted this in Chitty Chat, thought should post it here for the topic :)

Having bought the very 1st Celine pebbled Orange Mini at $1350 a year ago, I am too astonished at the price increase. But I am in slight favor of the new materials and this is why:

The pebbled language had PL lining from the start; nothing changed except for the stiffer drummed leather which I really really appreciate. The smooth had always had leather lining, which they have kept to- but for a humid and hot country like Asia, An all leather bag means more moisture and the bag losing shape in the fastest time ever.

I do feel that the drummed leather is essential to avoid the total shape change like the pics that I have attached, which I feel no designer should allow that to happen.

I do however feel that the frequent and big price change is very unexpected and unwelcomed. But in defense of the workmanship VS workmanship of Bal (my RH Black city stocked came loose within a month) , LVs canvas (whose price range was the old Minis and Micros), I would still kinda gladly still pay for certain models.

Just my humble opinion :)

Pic of previous season Grainy Camel Mini
Click to expand...
 
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