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purse collector, the BB won't make your hair straight unless you get it many times. I've had a keratin treatment (three coppola, 4 BB i think, I can't keep them straight anymore) and my hair is not perfectly straight but it is a billion times straighter than it was before the BBs. my pics are all over this thread so I won't post more haha
you paid $350 for a treatment that will make your hair soft, shiny and frizz free. it is not a straightening treatment though! it should blow dry straight and flat iron quickly, but the only time my hair has ever been PERFECTLY straight after getting it was for the first month after my last two treatments, which is because i've had so many