I dont know, I can see this from both sides. I buy alot of jewelry and to be honest, the person I buy the most from is the store/jeweler who does appraise my stuff for free, who will size my fingers, is gracious and will pretty much bend over backwards for me. Why? Because he knows, I am gonna buy from him at some point and I do most of the time. Customer service can go along way. Someone else customer can be yours one day....just my two cents.