so this is going to be a long list, and i definitely can't think of 10 so these are just my observations:
Paris:
1. Longchamp; mostly Le Pliage but lots of other designs too
2. Herve Chapelier
3. Vanessa Bruno totes
4. American Apparel duffel bags -- these were everywhere!
College in wealthy Chicago suburbs:
Coach on every girl aged 12-18
On campus: Longchamp totes, Herve totes ... nothing else! Maybe some MBMJ, occasional Kate Spade or even
Fendi. Some Coach but not the logo kind, mostly limited to clutches, key/id holders.
DC suburbs:
Coach (especially swingpacks ... i'm guilty of having one!), LV Speedy (monogram but i've been seeing a lot of damier recently esp. the white version), Vera Bradley, Longchamp, lots of no name/not recognizable to me on middle-aged women.
Southern state school campus:
Coach swingpacks everywhere, and these bags that are inexplicable to me ... the KAVU bag! Has anyone seen these? They are totally fug but "cool" just because everyone has one. Not joking; otherwise very well-dressed girls wear these bags out to bars.