I have a bagmate. It is simpler than the VIP, no drawstrings at the top, has internal pockets only with velcro bits for repositioning and is made of heavy cotton-type fabric; it also has the key lanyard thing which is handy. It is probably not as nice as the VIP, but as maplecottage said it is only a fiver, British-made, and they make a donation to charity from the price (Friends of the Earth for the natural and Breast Cancer Awareness for the pink). I quite like it but check the size vs. the bags you want it for, since it is too big for some of my smaller (non-mulberry) bags. I carry a largeish HoF cheapie purse, standard phone, two sets keys, memory sticks, gloves, lip balm & gloss, compact and a small mirror in mine, it fits all this comfortably. It also arrived next day, nicely packaged, which was fab.