The other day I was in the Coach store with my 5 year old Son. The SA gave him a Coach sticker that he very proudly wore on his shirt out of the store. When we got home, to be funny, my DH took the sticker and put it on the headboard of my bed. He said that he thought I would sleep better in a Coach Bed! Now he is trying to convince me that I should go buy a new purse because he wants to buy a new GPS fish finder. Sorry DH, the fish finder is $650. For that, I'm going to buy 2 purses!