The name "360" describes the shape of the bag. 360 degrees forms a complete circle. The circular shape of the bag along with the casual looped bow on the front has become synonymous with the Valentino name.
- It first appeared in Fall/Winter 2009, but it wasn't included on the runway show. However, they did include the bag in the ad campaign (see ad below featuring Iris Strubegger and a 360).
- The bag was in Chiuri and Piccioli's first collection as creative directors for the house.
- The bag comes in two different sizes: medium and large. The medium dimensions are: 10"H x 20"W x 3"D. Shoulder Drop : 9"
The large dimensions are: 13"H x 20"W x 10"D. Shoulder Drop : 11"
- The bag became famous when a version of it was featured on the show "Gossip Girl". It was a hotly sought after item from that point on.
- It's sometimes called the "bow hobo". However, 360 is the most common, if not official name.
- The bag has come in a variety of materials since it first debuted, including denim, leather, sequined, coated canvas, straw and goat hair (leopard).
The first appearance of the 360 in an ad campaign:
Screen shots of "Gossip Girl" featuring the famed Valentino Shining Flower Tux 360 Tote.