Ugh! VeRO removal!

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BeenBurned

BeenBurned

Coach, Dooney, Uggs
Authenticator
O.G.
Feb 25, 2007
67,119
29,916
#1
I'm certainly not making excuses but I never considered "baguette" a trademarked term!

I received a VeRO removal notice that one of my listings was reported and removed by Fendi. In reading the takedown notice, the removal was a Coach bag!

It is/was a small bag and I'd used various terms (pochette, baguette) as the type of bag, thinking those terms are generic.

But NO!!! Like "speedy" for LV, "Birkin" for Hermes, and other trademarked styles, "baguette" evidently belongs to Fendi.

Apparently, the violation is a KWS (keyword spamming) one but rather than a simple ebay removal (which ebay rarely acts on), this one came from the designer.

I'm waiting to hear back from Fendi to verify that I can relist without using their word but please be forewarned!
 
#2
Wow, this is very interesting. Coach literally has baguette listed on the website to describe their new studio bag.

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Competition from the contemporary space, especially Coach, is getting more intense so it wouldn't surprise me if these higher-end luxury fashion houses are getting more aggressive with enforcing their trademarks (if they have them).
 
#4
Tilis said:
I also thought that this was a generic term and I'm not positive but pretty sure I heard this term for long slim bags before 1997. The term is not only traditionally used for bread, but for other things where the shape is important, as in gem stones.
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I thought of the "ette" part of the word as meaning "small" and assumed it was a generic term too.
 
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