Tips for finding a Rolex Daytona

charchar888

Member
May 7, 2019
110
49
Hi everyone, I could not find a watch section but I was wondering if anyone had some tips for finding a Rolex watch. Looking for a Daytona Rolex which can't be found at retail. Is Rolex one of those luxury brands where you have to build a profile in order to get a high demand watch?
 

JolieS

Member
Oct 24, 2016
1,118
2,200
Here are some suggestions for scoring your Rolex Daytona
-Go to the pre-loved market
-Go to the gray market
-Find a Rolex AD in a smaller market i.e., not at a high rent address in a major metropolitan area.

Establishing a relationship with an AD doesn’t guarantee that you’ll get the timepiece of your dreams unless you spend well into six figures on watches, and buy other items such as jewellery. A newbie to Rolex or a walk-in customer looking only for a specific, in-demand model doesn’t earn much respect from dealers I’m afraid.

Good luck in your search!
 

charchar888

Member
May 7, 2019
110
49
I am not looking to spend six figures just to get a Daytona. Otherwise I could have just purchased it from a second hand market. However, your point of calling into a smaller AD not California or New York sounds like it’s slim chances over the phone also. So I guess there’s no way to buy it at retail prices without having an existing relationship.
 
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JolieS

Member
Oct 24, 2016
1,118
2,200
Dealers are wary of buyers who are just going to flip an in-demand model, so yes, you need a serious relationship, preferably in-person. Maybe you have a family member or good friend who can give you an intro to an AD?
Good luck.
 

Ethengdurst

IG: quadruple_ec
Mar 7, 2014
1,340
3,503
Silicon Valley
Where are you based? I’m in the US and went to a Rolex boutique last weekend (by appointment) and saw a few Daytonas. And I don’t have a purchase history there. But I guess it depends which kind. So best advice call several boutiques, ask around, and have it shipped or go in person.
 

tutu2008

Member
Feb 23, 2018
141
236
USA
I feel your pain .. I tried for months last year calling around to the authorised dealers in my area (there are many). Wanted to purchase for my husband for a very special occasion. No luck. One place took my info to be placed on a “wait list”, not sure if there really is a list or not.. I will say the yellow gold was available in several shops, but I was looking for the standard steel.
I heard the same about establishing oneself because they do fear you’ll just flip that watch. I may have to see if I can find someone who can connect me like advised above.
good luck!!!
 

missD

O.G.
May 29, 2006
3,286
1,512
You may have better luck buying a two-tone gold and stainless steel Daytona and not all stainless. I’ve seen them around at ADs at regular retail.

Good luck!
 

kenix_02

O.G.
Aug 25, 2007
193
428
www.wanderxluxe.com
Where are you based? I’m in the US and went to a Rolex boutique last weekend (by appointment) and saw a few Daytonas. And I don’t have a purchase history there. But I guess it depends which kind. So best advice call several boutiques, ask around, and have it shipped or go in person.
Do you mind sharing the boutique you went to?
 

Mrs.Churros

Member
Nov 2, 2017
108
53
Hi everyone, I could not find a watch section but I was wondering if anyone had some tips for finding a Rolex watch. Looking for a Daytona Rolex which can't be found at retail. Is Rolex one of those luxury brands where you have to build a profile in order to get a high demand watch?
Hi from where I live (Australia) Yes for popular items such as Submariner, GMT Master and Daytona, they are more difficult to get and purchase history/relationship with your AD is important. It will be better if you have purchase history with your local AD, as the these popular models are very sought after and the supply is very limited. Even the AD does not know when they will receive these items.

According to my SA, the AD will prioritise giving these highly sought items to existing clients rather than new walk in clients asking specifically for these models because the last thing they want is people buying the watch and sell them in gray market with massive price hike. Do you have any friends or family who have existing relationship with local AD/SA? May be you can ask them to help you to put expression of interest or letting their SA that they are interested to acquire Daytona. It will be easier since they already have a profile within the AD. My SA told me and hubby to keep our purchase (and family) under one profile so that we have better purchase history and higher chance to acquire more popular items. I think it will be easier for you to get a two-tone Daytona instead of one tone (ie stainless only). The one tone stainless is more difficult to get especially for sports models.
 

kenix_02

O.G.
Aug 25, 2007
193
428
www.wanderxluxe.com
I feel your pain .. I tried for months last year calling around to the authorised dealers in my area (there are many). Wanted to purchase for my husband for a very special occasion. No luck. One place took my info to be placed on a “wait list”, not sure if there really is a list or not.. I will say the yellow gold was available in several shops, but I was looking for the standard steel.
I heard the same about establishing oneself because they do fear you’ll just flip that watch. I may have to see if I can find someone who can connect me like advised above.
good luck!!!
my husband and I recently scored the Daytona’s at AD. We had no purchase history. My advice is to be nice and let them know you’re not a flipper

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