So, How Do Kate's Clothes Look On "Real" Women ?

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    The Kate Moss boutique in the basement reminded me of those really tacky, dingy shops in Camden, North London, that sell cruddy T-shirts and lots of awful studded belts.
    Fears that the items I had coveted before I arrived - the Lurex halterneck dress Kate wore on the cover of Vogue, the shiny, mannish trouser suit and long tuxedo dress she was photographed wearing inside the magazine - would be sold out were unfounded

    There were millions of each item squashed on the rails, which made me think the whole KM range was not going to be as exclusive as we had been led to believe.
    Faced with the 20-minute deadline, most women were panic-buying, and failing to try anything on. It was all remarkably clever: the build-up meant we were desperate to shop, even if most of what we saw was badly made, in horrible synthetic fabrics and dingy colours.

    What was an ordinary ribbed cotton vest top doing in here? Or a pair of tiny denim hot pants you can buy anywhere?
    Earlier in the evening, Kate Moss herself had been spotted briefly in the shop window in an orange maxi dress with butterfly sleeves, and you could tell that even she was desperate to tear it off and slip into something by Gucci.
    And don't get me started on the prices. When my time was up I found I was £255 worse off - and that's just for five pieces I didn't even like that much. For that amount of money I could have bought a lovely pair of trousers in Prada. I felt as though I had been mugged.
    I bought a black shift dress with cut-outs at the neck, which on the billboard looked very Burberry.

    But having tried it on (it is made of nasty, stiff polyamide and very short, but still cost £60!), I realised Philip Green must have spent most of his budget (apart from the £3million he handed over to Kate) on the ad campaign, hiring the cleverest stylists and photographers in the business.
    I tried on a shiny trouser suit, which I decided was too boxy and felt cheap, so I settled on a signature Kate waistcoat at £35, and a printed T-shirt that, despite costing £25, was not even finished well.
    I also picked out a £60 black halterneck which Kate wore on the cover of Vogue, but it was so creased by the time I got it home I am wondering how I will ever wear it.
    The only item I am pleased with is a navy tuxedo dress, which has a nice drape to it. And it jolly well should do for £75.

    But I have to report that some girls, having spent their hardearned cash, were in tears. A few had been sensible - I met Hannah and Sophie on the escalators, who said they hadn't bought anything, despite queuing for three hours, because "it was all rubbish, really tacky, and didn't fit well" - but most had been carried away in the excitement.

    Young Cordelia was pleased with her red skinny jeans, although at £50 thought them overpriced. Her mum, Helen, found one item she liked, a vest top with a draped back for £18 in red or sand, but, she said: 'I tried it on and the fabric was so thin you could almost see through it.'

    Nadia, an architect, bought a studded dress, the lemon frilly off-the-shoulder dress, the long silver skirt and the tuxedo dress which have all featured heavily in the pre-launch publicity, but was disappointed not to have found other pieces she had set her heart on.
    "Not all the items advertised were on sale, such as the black floral dress and the white cocktail dress," she said. "I think it was quite sneaky, because we are the most loyal fans."

    Lila, 21, was disappointed a classic white shirt wasn't on sale, and said she doubted the £35 sandals will last. "Once inside, I didn't see much that I actually wanted to buy," she told me in an e-mail the next morning.
    You could sense the dismay as most women in the queue for the cashiers realised that just about everyone else had snapped up the short, floral summer dress with the cute smocking at the neckline, meaning you won't be able to move this summer without seeing a similarly hoodwinked doppelganger.

    The morning after, in a series of e-mails, all the shoppers I spoke to on Monday night were feeling rather ridiculous that they had bought into such a clever marketing ploy, and queued for up to five hours to get their hands on a few scraps of denim and polyester.
    "I felt so silly when I got home, tired and bloody broke," a 30-year-old called Layla told me.
    But what on earth does the hysteria say about British women? Have we been so deluged with cheap, instantaneous, disposable fashion that we have lost our minds? Have we lost all sense of reason and rationality, of what is important and what is actually worth aspiring to in life?
    Are young women really in thrall to a skinny model with not one O-level to her name, who has admitted to rarely walking down the catwalk without at least two glasses of champagne inside her; who dates a serial junkie and whose only talent is to look good in clothes put on her back by highly skilled stylists before she is airbrushed into oblivion?
    Well, yes, on the evidence of Monday night, they are.

    The queue of desperate young women proved that we really do buy into all the garbage the glossy magazines tell us - not one publication has dared to publish anything remotely negative about the new collection, so terrified are they of losing advertising revenue or their 40 per cent Topshop discount cards or the chance to put Kate on a future cover.
    So we now believe that if we buy this bag or these boots or those hotpants we will not only look like Kate, but will also live a charmed, glamorous life.
    The real Kate in the window on Monday bore no relation to her billboard self. The clothes we were all scrabbling over bore no relation to what I saw her wearing in Vogue. It was all a clever marketing trick, persuading us that what we need in our lives is a piece of someone else, not anything of substance or quality or lasting value.

    But there is some good news to come out of all this.
    The huge swell of disappointment outside the store has, I hope, hastened the end of a fashion era driven purely by hype and the cult of celebrity, an era when we do what we are told, hand over our credit cards and are happy to look the same as everyone else, be it Madonna (her range at H&M was hideous) or, God forbid, Victoria Beckham.

    Women need to learn to trust their own tastes, to forge their own style and, perhaps, to think about investing in something they really love rather than spending money on something they have been told they should love.
    The Kate Moss experience should serve as a wake-up call not just to those in the fashion industry, but to all women who have ever loved shopping but now feel their fingers have been burnt.
    Perhaps the fashion press might learn to be more honest. Perhaps we can discover someone new to emulate, someone who actually deserves to be called a role model.

    The Dail Mail.
  2. Thanks for this article! I'm not surprised at all at this reaction. Kate's already gotten so much flak for not actually designing anything, I'm not shocked to hear that she didn't bother trying to get better fabrics, or fits for larger women.

    Still, I think I'll be there at Barney's when they come stateside!
  3. ugh, i hate celebrities as 'designers.' i'm glad someone wrote an honest article about it.
  4. Good article, although it´s seems a bit biaised. No, nothing special to these clothes, the women did not even make the right choice according to their figures- but it just seems that´s the angle the journalist wanted to take for her article.
    I do hate celebrities designing, it´s only to put a name on a product : Kate Moss for Topshop, Heidi Klum for Birkenstock, Daft Punk, Carla Bruni..etc...for Habitat.
    or when they select a Haute Couture fashion designer to do everything that´s not related to his field just bc of his name....example of Christian Lacroix for the Larousse dictionnaries, TGV train interiors, scenography for shows...ENOUGH !
    Then celebs can just create their own line with their own name as a brand, and I do admire that much more.
    Exemple of Kylie Minogue in underwear, Sienna Miller and her sister´s clothing company....
  5. I do agree partly with some of this article...but please be aware this was from The Daily Mail, a very 'conservative' newspaper who are well known for championing 'family values' etc - they were never going to be that complimentary about Kate's collection.

    I am not saying I don't agree with some of it - but please read it in the context of where it was published.
  6. Interesting article, thanks for posting
  7. Absolutely. I agree with the article. The reason why there was so much hype over this was because of the name on the tag. Kate wasn't responsible for the actual designs. she just approved them and allowed them to use her name.
  8. Same goes for the Stella range for Target here in Oz. They really were very ordinary clothes made with cheap fabric..
  9. The only thing I liked was that Patent leather clutch. But I only saw it on the internet so maybe it looked different in the shop.
  10. exactly like the H&M collections by designers - the quality will always be the same, it is just the name that we pay for in the end. so if I don't get really cheap stuff i don't buy from these places, I'd rather buy second-hand off eBay, and then get good quality, or save up.

    as for kate - like I said before, I reckon she is over at the moment. and obviously these clothes wouldn't be qualitative.
  11. see I thought the quality of the Stella and Viktor & Rolf H&M collections were much better than normal H&M clothes...I have worn the Stella suits to death and they still look great
  12. It clearly doesn't take a scholarship to nod your head yes. Then get paid.

    I heard she acted very unprofessional at the launch.
  13. I've also heard that many people regretted spending money on KM clothes.
  14. I bought one top from the Kate collection, but because it is MY style anyway and it fit. Everything else looked really cheap on the hanger... Ok, on her it looks nice but stripped off the person's aura these clothes mean nothing alone by themselves. KWIM?

    And the fabrics will always be cheap. If you want good fabric you always pay a lot more for it... For example even Topshop's cashmere sweaters cost around 150$ which isn't that cheap.
  15. I don't think that Kate Moss should be criticised for not designing her Topshop range, it's the bigwigs at Topshop that should be criticised for leading people to believe that the range would be designed by Kate.

    Put yourself in Kate's position, if someone offered you £3million to take ideas from your own wardrobe and just say yes or no to what you do and dont like, would you turn it down?? I certainly wouldnt!!