The sale you are talking about is the Anniversary sale and its in July. It is the BEST sale!Nordies has two yearly sales (one for men, one for women and kids) and one famous annual sale on summer (not sure if it's June or July) but this one is very much anticipated by a lot because what they put on sale are new items including the ones for the coming fall. Also every now and then they have free online shipping promos. HTH.