New 2014 Ad Campaign - Your Thoughts?

PBinsider

Purse Blog Insider
This is the PurseBlog's second editorial on the new ad campaign for Louis Vuitton.







Honestly, I don't care for it. But maybe that's just me.
What do you think?


There are plenty of lively comments following the editorial, feel free to join the discussion there, or right here in this thread.

If you would like to visit the first article, the link is here.

If you need a demonstration of how differently Nicolas Ghesquiere sees Louis Vuitton than predecessor Marc Jacobs, look no further than the Louis Vuitton Fall 2014 ad campaign, Ghesquiere’s first at the brand, which was unveiled by Women’s Wear Daily yesterday. The photos, shot by legends Bruce Weber, Annie Leibovitz and Juergen Teller, are quite the departure from the LV we’ve known for over a decade and a half.
 

shalomjude

O.G.
Jan 30, 2006
20,131
5,055
Australia
I think the concept was to be in another spectrum when to compared to any MJ campaign.
I do like the aesthetic and of course the PM.
 

clu13

Shoe and Bag Addict
O.G.
Oct 12, 2008
11,790
1,573
Charlotte, NC
I think the concept was to be in another spectrum when to compared to any MJ campaign.

I do like the aesthetic and of course the PM.

+1

MJ brought LV to the masses. From a marketing perspective, there is no need to go after that demo, IMHO. This is high art/extremely editorial - which never appeals to the masses.

I like those booties though! And I'm not a mono lover!