I like it! if I didn't already bought a spring bag, I probably would have gone for this and a B-bag. I like the strap's detail, it definitely has some element of toughness/punk, plus the frivolous fun of the tassle. I wonder if it's that hard of a white or if NM's picture is making things look whiter than normal again.
Definitely one of Luella's better designs. I think she sort fell off some wagon for a little while.