The quality is probably all right (though it's made in China). It was the design and color that reminded me of the LV mono.. Im not familiar with this brand eighter.I'm not familiar with Burberry bags, but as an LV lover I think indeed that this looks like a cheap knock-off from the LV Keepall...Again, I don't know anything from Burberry bags, so maybe for Burberry lovers this could be a very high quality bag, on which I cannot argue about.