I wonder if they chose Portland thinking that it is tax-free and a big enough city with some nice restaurants etc for people on a trip to their remote H boutique to enjoy. Figuring that a significant portion of their core clients would be fly-in clients. I think many people use the Vegas boutiques in a similar way, though of course there is more to do there. Maybe more like Denver, I think a lot of members shop there remotely/fly in, and both cities offer good skiing nearby in the winter and mountain getaway vacations in the summer. They will get a lot of clientele from Seattle/Bellevue and from Northern CA, as these locations are fairly competitive and are extremely close to Portland. Seattle/Bellevue is my store, and it is much more competitive now than it used to be, because many clients are coming from the Vancouver, BC area to make Bellevue their home store because Vancouver is extremely competitive. For new clients in Bellevue, it seems quite hard to get a quota bag, so many may give Portland a try as their home store instead. Multiply this by xxx for Northern CA.