Or is this all a matter of opinion? For example, i'm thinking of getting a YSL Muse and everyone seems to be clammering for a Ivory bag. Yes it has fans of the darker colors. But I keep reading how the white bag is really this bags "best" color. Also the Chloe Edith. Although all the colors are wonderful. The demand seemed higher for the Whiskey bag (at least when I was trying to locate one) - maybe it's because it was the color that was featured in all the press ads? And of course everyone knows that nothing beats a classic Caviar Chanel bag! What do you think? Do you think handbag designs have "best" colors? I know everyone's taste is different - but maybe there are colors that feature a bag best?