Dillards just called me and they are doing pre-selling for this event...and Coach is included!!! Since PCE is over, $50 looks pretty good right now! They'll do the presales over the phone, pull the bag you want, and then you just go in the day of the event to do purchase. I don't actually have a bag to trade in...we have a really nice Goodwill here...may have to stop there! Last time I actually found a vintage Coach for $2.95, handtag and all still on it, took it home and cleaned and conditioned it. It was beautiful. Hope I get lucky this time...I really need a bag to trade in! Mods...hope I put this in the right spot...sorry if not...please move if needed.