I know we are all Cartier fans, but I am not sure of all of you are aware of the Cartier/Disney bracelets. In 1937, Cartier created and sold a 14k yellow gold and enamel charm bracelet for the first-full length animated film ever - Snow White in the Seven Dwarfs. The bracelet was advertised for a price of $100 in the brochure for the film's premier, and Disney's wife was wearing it at the premier as well. Cartier also later went on to make a similar charm bracelet for Pinocchio, Disney's second animated feature film (and in the 70s - a golden Snoopy from Peanuts!). Below are image of these bracelets, and the advertisement from the Snow White premiere brochure.
The collaboration really seemed to prefigure the collaborations that we are seeing today between brands ( I think Disney collaborates with a few luxury designers now?).
The collaboration really seemed to prefigure the collaborations that we are seeing today between brands ( I think Disney collaborates with a few luxury designers now?).