I've worked in electronics and while I never did it, I had co-workers who would buy TVs with our discounts and then turn around and resell them to friends, making a $100 or so profit. At one company it was considered cheating the system and you could get fired, at my last company, it was severely frowned upon, but we had a "Friends and Family" website that our F&F could buy from under our accounts, so it wasn't unexpected. I've never traded my discount either, but if someone asked me to and I got something in exchange for it, like their discount, I wouldn't be opposed to it. I guess I see it as you scratch my back and I'll scratch yours. I know companys make their profits from customers, so I'm not saying I'd offer every Tom, Dick and Harry my discount, but heck, if someone who worked at LV wanted a new TV & I wanted a new bag then I wouldn't turn it down. That's just me though. What's the difference between me getting a discounted TV for my aunt or getting it for someone I barely know? We used to have the people who worked at Oakley come over to our store ALL the time and give us their discount (75% off!!!) for sunnies and we'd help them out with discounts, or when we took products off display, we'd hold whatever it was that they wanted for them. Worked well for us!