I got mine in a butique in another country (we don't have any butiques or department stores that sell Chanel in my country) and it wasn't until I got home that I realised that I could't find the hologram inside my classic flap. Then again, the fact that I haven't found it doesn't mean it isn't there - maybe I'm just bad at looking, but I haven't seen it at least. Anyways, I don't really have a choice when it comes to returning it without spending lots of cash on travelling, so I've kept mine, and for me it doesn't really matters, beacuse I know it's auth and I'm not planning on selling it or anything anyways. However, when I buy my next Chanel, I'll try and see if I can see that it has a hologram sticker on it just in case I'll have to sell it on a later point.